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Heddon Spit'n Image - MORE COLORS - February 6, 2019
This is the topwater lure that set the world on fire in 1997 — the original Spit’n Image. The Heddon Spit’n Image perfectly mimics the frantic antics of a fleeing shad — in fact, it’s the Spit’n Image of one! When retrieved, the Spit’n Image moves from side to side; at rest, the tail sits low in the water. Colors Bay Anchovy, Emerald Shiner, and Needle Fish have been added to offer their full selection.
Heddon Spit'n Image
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Berkley Mobile Line Spooler - NEW ACCESSORY - February 6, 2019
The Berkley Mobile Line Spooler fits under a door or around a table leg, allowing for quick and easy line spooling.
Berkley Mobile Line Spooler
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Berkley Line Stripper Max - NEW ACCESSORY - February 6, 2019
Use the Berkley Line Stripper Max with any standard power drill to easily and quickly remove line from fishing reels.
Berkley Line Stripper Max
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War Eagle Wake Bait Spinnerbait - February 5, 2019
This is a big fish bait with a beefy wire and stout hook. The Wake Bait features two oversized Colorado blades for maximizing vibration when retrieved. The blades allow you to fish slowly creating a visible wake just beneath the surface. We've added more colors to offer their full selection of colors in all sizes.
War Eagle Wake Bait Spinnerbait
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Rebel Tracdown Ghost Minnow TD57 - NOW STOCKING - February 5, 2019
The bigger Tracdown Ghost Minnow is 4.25 inches long and weighs 3/8 of an ounce. This slow sinker is perfect for swifter water or when targeting larger bass or trout. All colors have been added.
Rebel Tracdown Ghost Minnow TD57
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Rebel Teeny Wee-Crawfish - MORE COLORS - February 5, 2019
The ultralight Rebel Teeny Wee-Crawfish is one of the most popular fishing lures in the world – a standby for all anglers who walk stream banks or small lakes around the world. Its small, lifelike profile entices and catches bass, trout, panfish and more. We now carry all colors!
Rebel Teeny Wee-Crawfish
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Rebel Humpback - MORE COLORS - February 5, 2019
The Rebel Humpback is a classic, shallow-running crankbait. It dives to one foot and can be used to swim above or near vegetation and cover. It's a good choice to fish around jetties, wingdams or rock structures. We've brought this classic back with the full color selection.
Rebel Humpback
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Cotton Cordell Wally Diver - NEW COLOR - February 5, 2019
Cotton Cordell's Wally Diver is one of the most-trusted walleye crankbaits in history, truly deserving of being called "legendary". Few walleye anglers hit the water without a Wally Diver handy. New color Purple Rain is now available in the CD5 model.
Cotton Cordell Wally Diver
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Megabass Vision 110+2 - NEW HARD BAIT - January 31, 2019
The Oneten+2 delivers the Oneten's legendary jerkbait action into the strike-zone of a new class of suspended bass. Designed to target the 12 ft range on 12 lb fluoro, the Oneten+2 showcases the same erratic action, responsiveness and unrivaled performance as the Oneten jerkbait. A painstakingly-developed lip and patented tungsten balancer system results in power bombing casts.
Megabass Vision 110+2
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Abu Garcia Revo Ike Spinning Reel - NEW REEL - January 31, 2019
The Abu Garcia Revo Ike series is designed by Mike Iaconelli to include the power, comfort, speed, and action that he demands out of his fishing tackle. The Abu Garcia Revo Ike Spinning Reel features include Rocket line management system, Rocket Spool Lip Design, C6 carbon rotor, Integrated Drop Shot Keeper, and more!
Abu Garcia Revo Ike Spinning Reel
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War Eagle Under Spin - NOW STOCKING - January 31, 2019
This underspin is unlike any other due to the unique plastic keeper system that puts all others to shame. Also add in the high quality hammered blade and cable guard for a combination made in big bass heaven.
War Eagle Under Spin
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War Eagle Gold Frame Hammered Spinnerbaits - NOW STOCKING - January 31, 2019
When subtle flash is needed, hammered blades fill the order. They send off small flashes of light in multiple directions unlike a standard willow leaf. We carry all colors and sizes in Double Willow and Tandem Willow blade combinations.
War Eagle Gold Frame Hammered Double Willow Spinnerbait
War Eagle Gold Frame Hammered Tandem Willow Spinnerbait
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Lindy Tournament Marker Buoy Rack Pack - NOW STOCKING - January 31, 2019
The Lindy Tournament Marker Buoy Rack Pack includes three high-visibility Lindy Marker Buoys and a Buoy Rack to keep them organized and handy. The Lindy Marker Buoy features a barbell design with an internal ballast to keep it from 'walking' in wind or current, and comes with 60-feet of rot-proof cord and a buoy weight. The Buoy Rack is easily mounted to any surface and holds three buoys.
Lindy Tournament Marker Buoy Rack Pack
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Lindy Marker Buoy - NOW IN STOCK - January 31, 2019
Mark a hot spot and find it again at a glance! The Lindy barbell design features internal ballast weights for resistance to 'walking' in wind or current. This high-impact styrene marker includes the weight and 60 feet of rot-proof cord.
Lindy Marker Buoy
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Berkley PowerBait Bottom Hopper - NEW SOFT BAIT - January 31, 2019
With a uniquely designed tail for improved action, the Bottom Hopper is ideal for jig heads, Carolina rigs, and wacky worming. Now its ever-popular pro design has been taken to the next level with the Berkley PowerBait Bottom Hopper. Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer.
Berkley PowerBait Bottom Hopper
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Berkley J-Walker 120 - NEW HARD BAIT - January 31, 2019
Whether you are a weekend warrior or a seasoned pro, this classic top water lure is designed to deliver explosive top water action. Berkley J-Walkers feature a sleek tail weighted design that has been refined through countless prototypes to provide casting distances while their hydrodynamic shape, precision balance point, and resting position allow for an easy walk the dog action that has been proven on the water.
Berkley J-Walker 120
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Berkley Cane Walker - NEW HARD BAIT - January 31, 2019
Ideal for calling fish up or situations with a slight chop, the Berkley Cane Walker delivers the most surface disturbance of any Berkley top water lure. With a loud rattling chamber, spitting cup, and long-distance casting ability – the Berkley Cane Walker is sure to get their attention.
Berkley Cane Walker
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Berkley Bullet Pop - NEW HARD BAIT - January 31, 2019
Crafted to deliver exciting top water action, the Berkley Bullet Pop combines versatility and proven popper action. Its sleek tail weighted design provides excellent casting performance while the tapered back provides a flat surface for added flash. It delivers a classic spit and surface swell, but also allows anglers of all skill levels to easily walk it with near 180 degree turns with minimal movement.
Berkley Bullet Pop
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Abu Garcia Revo Ike Low Profile Baitcast Reel - NEW REEL - January 24, 2019
The Abu Garcia Revo Ike series is designed by Mike Iaconelli to include the power, comfort, speed, and action that he demands out of his fishing tackle. In addition to features, the attitude and personality that Ike is known for shows through the unmistakable cosmetics that make "Going Ike!" possible for the average angler.
Abu Garcia Revo Ike Low Profile Baitcast Reel
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Berkley PowerBait Power Worms - NEW COLORS & SIZES - January 24, 2019
This is Berkley's most popular PowerBait shape. The ribbontail design of the Power Worm lets it swim naturally on the fall, with twitches, short hops, or from currents when lying motionless. Ideal for all your favorite fishing lakes, rivers, streams and conditions. New colors Bloodline and Watermelon Red have been added, along with new 8.5" and 12" sizes in select colors!
Berkley PowerBait Power Worms
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Humminbird HELIX 12 CHIRP MEGA SI+ GPS G3N - NEW IN BOATING - January 24, 2019
The HELIX 12 CHIRP MEGA SI+ GPS G3N features a commanding 12.1" display, MEGA Side Imaging+, MEGA Down Imaging+ and Dual Spectrum CHIRP Sonar. Includes GPS mapping, built-in Bluetooth, Ethernet networking capabilities and ability to create your own maps in real-time with AutoChart Live's depth, vegetation and bottom hardness mapping. Humminbird Basemap cartography is built-in, with the option to expand your mapping capabilities with available LakeMaster charts.
Humminbird HELIX 12 CHIRP MEGA SI+ GPS G3N
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Humminbird HELIX 10 CHIRP MEGA SI+ GPS G3N - NEW IN BOATING - January 24, 2019
The HELIX 10 CHIRP MEGA SI+ GPS G3N model features a large 10.1" display, MEGA Side Imaging+, MEGA Down Imaging+ and Dual Spectrum CHIRP Sonar. Includes GPS mapping, built-in Bluetooth, Ethernet networking capabilities and ability to create your own maps in real-time with AutoChart Live's depth, vegetation and bottom hardness mapping. Humminbird Basemap cartography is built-in, with the option to expand your mapping capabilities with available LakeMaster charts.
Humminbird HELIX 10 CHIRP MEGA SI+ GPS G3N
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Humminbird HELIX 9 CHIRP MEGA SI+ GPS G3N - NEW IN BOATING - January 24, 2019
The HELIX 9 CHIRP MEGA SI+ GPS G3N features a 9" display, MEGA Side Imaging+, MEGA Down Imaging+ and Dual Spectrum CHIRP Sonar. Includes GPS mapping with built-in Bluetooth, Ethernet networking capabilities, AutoChart Live with depth, vegetation and bottom hardness mapping. Fish and navigate with confidence thanks to the guidance of Humminbird Basemap built-in.
Humminbird HELIX 9 CHIRP MEGA SI+ GPS G3N
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War Eagle Buzz Toad - NEW BUZZ BAIT - January 23, 2019
The War Eagle Buzz Toad is unique in many ways. Such as the patented TLAP bait keeper system that firmly keeps the YUM Tip Toad in place and, like the original buzzbait, it has a screeching squeak right out of the package. Proudly made in the U.S.A. Now stocking their full selection!
War Eagle Buzz Toad
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War Eagle Buzzbait - NEW BUZZ BAIT - January 23, 2019
War Eagle Buzzbaits are a tournament fisherman's preferred buzzbait due to a keeled head which allows them to plane faster, hand-tied skirts and instant squeak right out of the package. Proudly made in the U.S.A. We added the 1/2 oz size to now bring you all sizes and colors!
War Eagle Buzzbait
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