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Fishing Tackle Announcements & Messages


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Lew's Team Lew's Pro-Ti Speed Stick Series Casting Rods - NOW AVAILABLE Lew's Team Lew's Pro-Ti Speed Stick Series Casting Rods - NOW AVAILABLE - September 12, 2019
Lew's highest end rod series, the Lew's Pro- Ti Speed Stick series is a serious angler's dream. The Pro-Ti Speed Stick is built with Lew’s exclusive multi layered proprietary LFS-X5 graphite blanks with Titanium Nano Technology. The Pro-Ti Speed Stick features the new Lew's exclusive VTR System (Vibration Transfer Ring) allows direct contact with the blank, transferring vibration directly to your hands.

  • Lew's Team Lew's Pro-Ti Speed Stick Series Casting Rods

  • Lew's Mach I Speed Spin Series Spinning Reel - NOW AVAILABLE Lew's Mach I Speed Spin Series Spinning Reel - NOW AVAILABLE - September 12, 2019
    The relaunched Mach I Speed Spin reel is a good all-purpose reel and features a lightweight yet rugged graphite body, skeletal C40 carbon rotor and smooth 10- bearing system. The stainless steel bail is strong and balanced. The spool is double anodized ported knurled aluminum. Pinion gear is precision-cut solid brass. Zero Reverse anti-reverse is rock solid and reliable.

  • Lew's Mach I Speed Spin Series Spinning Reel

  • Lew's Inshore Speed Spool LFS Series Baitcast Reel - NOW AVAILABLE Lew's Inshore Speed Spool LFS Series Baitcast Reel - NOW AVAILABLE - September 12, 2019
    Lew's Inshore Speed Spool LFS Series Baitcast Reel features a one-piece aluminum frame with three external drain ports on the frame and graphite sideplates. It has a braid ready, machined double anodized, deep capacity 34mm aluminum spool. New P2 Super Pinion bearing supported pinion gear provides precise alignment and solid stability, resulting in a smoother operation and extended gear life.

  • Lew's Inshore Speed Spool LFS Series Baitcast Reel

  • Lew's Custom Speed Spin Spinning Reel - NOW AVAILABLE Lew's Custom Speed Spin Spinning Reel - NOW AVAILABLE - September 12, 2019
    The Lew's Custom Speed Spin is built around a strong aluminum body and side plate, high strength and lightweight C60 Carbon skeletal speed rotor and comes with high strength Speed Gears cut on precision Hamai CNC gear hobbing machines. The Custom Speed Spin features a flush and drain port (200, 300 models) for easy application of spray lubricant.

  • Lew's Custom Speed Spin Spinning Reel

  • Rapala Rippin' Rap - NEW COLORS Rapala Rippin' Rap - NEW COLORS - September 12, 2019
    The Rippin' Rap features a lipless, deep belly profile designed to crank, swim and rip. With its skinny sides this bait flutters on the drop. Hard vibrating action on fast or slow retrieves accented with a loud, distinctive BB rattle system. New colors Bad Lipstick, Fruit Bowl, Leprechaun, and Road Trip have been added to continue offering Rapala's full selection.

  • Rapala Rippin' Rap

  • Rapala Snapback Trucker Cap Low Profile - Center Logo - NEW IN APPAREL Rapala Snapback Trucker Cap Low Profile - Center Logo - NEW IN APPAREL - September 12, 2019
    Classic trucker cap style with the quality and fit you’ve come to expect. The Richardson 115 LowPro casual structured cap has a lower profile with shallower crown and adjustable snapback. Made of a Cotton/Polyester blend with six panel construction for a comfortable fit. 100% polyester mesh back keeps you cool on those hot days. Embroidered Rapala logo front and center.

  • Rapala Snapback Trucker Cap Low Profile - Center Logo

  • Rapala Snapback Trucker Cap Low Profile - Left Logo - NEW IN APPAREL Rapala Snapback Trucker Cap Low Profile - Left Logo - NEW IN APPAREL - September 12, 2019
    Classic trucker cap style with the quality and fit you’ve come to expect. The Richardson 115 LowPro casual structured cap has a lower profile with shallower crown and adjustable snapback which make this cap perfect for those who like a more tailored fit. Embroidered small Rapala logo on a Cotton/Polyester blend with six panel construction makes a comfortable fit.

  • Rapala Snapback Trucker Cap Low Profile - Left Logo

  • Rapala Slab Rap - NEW SIZE Rapala Slab Rap - NEW SIZE - September 9, 2019
    With quick rod snaps the Slab Rap searches in wide, erratic directions, circling back to center after pause. Lift-drop motion creates subtle vibration on rise, followed by evasive side-to-side motion on the fall. Weight forward design enables a rocking action for triggering negative fish. A new 2.5" sized SLR06 model is now also available!

  • Rapala Slab Rap

  • Rapala Down Deep Husky Jerk - NEW SIZE Rapala Down Deep Husky Jerk - NEW SIZE - September 9, 2019
    Thanks to its oversized deep diving lip, the Down Deep Husky Jerk reaches depths of 20 feet when trolled and will run up to 10 feet deep when cast and retrieved. The perfect choice when you want a lure that runs straight and true, even when running fast and deep. A larger 5.5" size DHJ14 model has been added to this year's family of the tried-and- true Rapala lure.

  • Rapala Down Deep Husky Jerk

  • Strike King KVD 2.5 Wake Bait - NEW IN HARD BAITS Strike King KVD 2.5 Wake Bait - NEW IN HARD BAITS - September 6, 2019
    The Strike King KVD 2.5 Wake Bait has an identical size profile to the existing KVD 2.5. With a newly designed sound chamber it emits a unique clacking sound and can be "waked" on top at higher speeds than other wake baits.

  • Strike King KVD 2.5 Wake Bait

  • Strike King KVD 1.5 Flat Side Pro-Model Crankbaits - NEW COLORS Strike King KVD 1.5 Flat Side Pro-Model Crankbaits - NEW COLORS - September 6, 2019
    Designed by legendary professional angler Kevin VanDam with a slender modified flat side that provides an erratic thumping action, Strike King's KVD 1.5 Flat Side has a body about the same size as the KVD 1.5 Square Bill, which makes this a perfect bait to target on those fish down to 8' deep. New colors Bully, Phantom Watermelon Red Craw, The Shizzle, and TN Shad 2.0 have been added to continue our full selection of Strike King colors!

  • Strike King KVD 1.5 Flat Side Pro-Model Crankbaits

  • Fat Cow Fishing Jig Strips Craw Trailer - NEW IN SOFT BAITS Fat Cow Fishing Jig Strips Craw Trailer - NEW IN SOFT BAITS - September 6, 2019
    Fat Cow Fishing Jig Strips Craw Trailer offer strike-inducing action, color, and scent for your jigs, rigs, tubes, and more! They're more durable than soft bait grubs, worms, and other alternatives, plus they do not dry out and can be left on the hook. You can reduce the sink rate of your lure to keep you in the strike zone longer and the jar fits right in your pork rind holder.

  • Fat Cow Fishing Jig Strips Craw Trailer

  • Fat Cow Fishing Jig Strips Split Tail - NEW IN SOFT BAITS Fat Cow Fishing Jig Strips Split Tail - NEW IN SOFT BAITS - September 6, 2019
    The 5" inch Split Tail Jig Strip is one of Fat Cow's most popular designs. The split down the middle creates the right flutter and flare needed to induce a strike. This style is perfect for a wide variety of uses and are a perfect substitute for squid strips and the previous 240S Uncle Josh pork rind.

  • Fat Cow Fishing Jig Strips Split Tail

  • Fat Cow Fishing Jig Strips Eel Tail - NEW IN SOFT BAITS Fat Cow Fishing Jig Strips Eel Tail - NEW IN SOFT BAITS - September 6, 2019
    Jig Strips offer durable and versatile baits made from a flexible synthetic material. Eel Tail Jig Strips add strike simulating action and scent while maintaining their usefulness. Leave Jig Strips on your hook and use it over and over again. Spend less time changing your lure trailers and more time hauling in the big one - try Jig Strips and fish on.

  • Fat Cow Fishing Jig Strips Eel Tail

  • Rapala RipStop Deep - NEW IN HARD BAITS Rapala RipStop Deep - NEW IN HARD BAITS - September 6, 2019
    The RipStop Deep has the same action as the original RipStop, it just dives deeper. The RipStop tail design creates a fast-ripping, flashing swimbait action. Hard-stopping, forward motion stops on a dime, with a subtle shimmy before coming to a rest, then ever so slightly lifts its head with a super slow-rise. Cast & wind, wind & stop, twitch, snap, rip and suspend, fish it your favorite way for all species of gamefish.

  • Rapala RipStop Deep

  • Rapala Next Level T-Shirt - NEW IN APPAREL Rapala Next Level T-Shirt - NEW IN APPAREL - September 6, 2019
    Next Level nailed it on this one. Their notoriously comfortable fit in a color everyone looks good in. Great for a day of fishing or trolling around doing what you do. Decorated with a silk-screened Rapala logo, 4.3 oz., 60/40 combed ring spun Cotton/Polyester blend with set-in baby rib collar, side seams and tearaway label this tee will be the best wing-man you’ve ever had.

  • Rapala Next Level T-Shirt

  • Rapala Core Long Sleeve T-Shirt - NEW IN APPAREL Rapala Core Long Sleeve T-Shirt - NEW IN APPAREL - September 6, 2019
    The best way to stay cool and comfortable on and off the water, the Rapala Solid Color Performance Shirt offers style combined with function. Trend forward design offers UV (30 SPF) protection along with moisture-wicking & 100% Polyester interlock for ultimate comfort. Cationic dyes offer superior brightness and excellent colorfastness. Each features a silk screened Rapala logo.

  • Rapala Core Long Sleeve T-Shirt

  • Berkley Spin Bomb - NOW AVAILABLE Berkley Spin Bomb - NOW AVAILABLE - September 6, 2019
    Create a top water commotion they can't resist with the Berkley Spin Bomb. Not only does the Spin Bomb's shape make it ideal when there are smaller baitfish present but its unique shuttering action when paused is a perfect wounded bait imitator. Its clear plastic props feature a cupped design with an enhanced surface area that can spin at slower speeds with maximum spray.

  • Berkley Spin Bomb

  • Lew's Tournament Performance TP1 Black Speed Stick Spinning Rods - NOW AVAILABLE Lew's Tournament Performance TP1 Black Speed Stick Spinning Rods - NOW AVAILABLE - September 5, 2019
    All black and powerful, the TP1 Black Speed Stick rod series looks and feels the part. The TP1 Black is extremely sensitive and strong due to the premium HM50 Tour Grade high modulus blank with Carbon Nano Tube Construction. The TP1 Black also includes the new VTR (Vibration Transfer Ring) that gives direct contact with the black for maximum sensitivity.

  • Lew's Tournament Performance TP1 Black Speed Stick Spinning Rods

  • Lew's SuperDuty 300 Speed Spool Series Baitcast Reel - NOW AVAILABLE Lew's SuperDuty 300 Speed Spool Series Baitcast Reel - NOW AVAILABLE - September 5, 2019
    The SuperDuty 300 is truly the ultimate reel for big bait, heavy line, big fish situations around the country and around the world. The SuperDuty 300 is a supersized version of the original SuperDuty, with increased line capacity and overall brute strength. The search for a reel that can withstand the hardest fighting freshwater fish in the world, is over.

  • Lew's SuperDuty 300 Speed Spool Series Baitcast Reel

  • Lew's Mach I Speed Spool SLP Series Baitcast Reel - NOW AVAILABLE Lew's Mach I Speed Spool SLP Series Baitcast Reel - NOW AVAILABLE - September 5, 2019
    Lew's Mach I Speed Spool SLP Series Baitcast Reel features a one-piece lightweight SLP graphite frame and sideplates with 3 drain ports, a premium 8 bearing system with stainless steel double shielded bearings and Zero Reverse one-way clutch. Equipped with an externally-adjustable Multi-Setting Brake along with Lew's Combat Grip paddles and Combat Grip thumb bar.

  • Lew's Mach I Speed Spool SLP Series Baitcast Reel

  • Lew's Custom Plus SuperGrip Speed Stick Series Casting Rods - NOW AVAILABLE Lew's Custom Plus SuperGrip Speed Stick Series Casting Rods - NOW AVAILABLE - September 5, 2019
    Fully gripped for maximum control and casting distance, the Custom Plus SuperGrip Speed Stick is fitted with a full grip Winn Dri-Tac handle. The blank is constructed of Premium HM50 Tour Grade high modulus blank with Carbon Nano Tube construction for increased sensitivity and strength. Fitted with the Vibration Transfer Ring for maximum sensitivity.

  • Lew's Custom Plus SuperGrip Speed Stick Series Casting Rods

  • Lew's Custom Inshore Speed Spin Series Spinning Reel - NOW AVAILABLE Lew's Custom Inshore Speed Spin Series Spinning Reel - NOW AVAILABLE - September 5, 2019
    Inshore ready and tough, the Lew's Custom Inshore Speed Spin is up for the challenge of inshore fishing situations. Built around an aluminum frame, premium stainless steel bearings, precision cut Speed Gears with passivation treatment for corrosion resistance and a superior drag. A flush and drain port allows you to drain water quickly from a reel that has been submerged and flush with a spray lubricant of your choice to disperse water, sand, and salt.

  • Lew's Custom Inshore Speed Spin Series Spinning Reel

  • Zoom Bait Z-Craw Worm - NEW SOFT BAIT Zoom Bait Z-Craw Worm - NEW SOFT BAIT - August 27, 2019
    It's a craw and a worm! The Z-Craw Worm combines the best of both worlds from the Z- Craw Jr. and the Magnum Finesse Worm to create a one of a kind presentation. The flat underside of the worm causes it to glide to the bottom on the fall, unlike traditional worms, with Z-Craw legs also kicking on the way down. With a thick body it will hold any hook and stand up to the abuse of multiple fish.

  • Zoom Bait Z-Craw Worm

  • Teckel Kicknocker Pup - NEW HARD BAIT Teckel Kicknocker Pup - NEW HARD BAIT - August 23, 2019
    The Teckel Kicknocker is one of the most sought after topwater baits ever, and features an internal knocker that calls fish up from deep water, and moves side to side with ease. The Kicknocker Pup is smaller but deadly, coming in at 4 inches in length. This bait will drive those fish crazy.

  • Teckel Kicknocker Pup

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