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Shimano Expride B Casting Rods - NEW IN RODS - July 15, 2022
Command tournament-winning performance with the next generation of Shimano Expride casting and spinning rods. Built upon a strong legacy with a backbone fortified by Shimano Hi-Power X technology, Shimano engineers expanded the Expride lineup with additional models and enhanced performance by adding a Carbon Monocoque handle. This innovative and lightweight hollow carbon handle increases vibration transfer through the rod.

Shimano Expride B Casting Rods Shimano Expride B Glass Casting Rods Shimano Expride B Spinning Rods
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Daiwa Exist G LT Spinning Reel - NEW IN REELS - July 15, 2022
The future is in your hands! The EXIST family features an EXIST Air Drive System with ZAION Air Drive Rotor, Air Drive Bail, Air Drive Spool, and Air Drive Shaft. Thanks to ZAION, the new EXIST Air Drive Rotor is 15% lighter, features a screwless design, flush surface, and greatly increased rigidity. The design eliminates design waste without reducing strength. But the largest benefit to the AIR DRIVE ROTOR is the lighter rotation providing you less handle turning resistance.

Daiwa Exist G LT Spinning Reel
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Daiwa Tatula LT Spinning Reel - EXPANDED SELECTION - July 15, 2022
These fine reels reflect the sophisticated engineering and design that has vaulted spinning reels on to the center stage of the bass fishing world. The Zaion Body is composed of a "high density" carbon strain material that is lighter and stronger than conventional construct material. This Tatula LT reel is one of the lightest spinning reels out in the market. We've added their smallest 1000 size model TALT1000D-XH to our selection.

Daiwa Tatula LT Spinning Reel
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Daiwa Steez-G SVF AGS Bass Casting Rods - EXPANDED SELECTION - July 15, 2022
Daiwa's flagship line of rods has been upgraded and redesigned. Featuring a wide range of their industry leading technologies, these rods are truly the pinnacle of design and innovation. Their new and improved AGS Guides are now even lighter than previous versions. The high rigidity of the AGS frame offers extraordinary sensitivity-relaying vibrations. We've added their "Universal Light" concept model STAGS691MFB for Jerk Bait/Small Crank/Top Water/Shaky Head/Light Texas-Rig techniques.

Daiwa Steez-G SVF AGS Bass Casting Rods
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Daiwa Yamamoto Neko Crawler Worm - NEW IN SOFT BAITS - July 15, 2022
The Daiwa Yamamoto Neko Baits give anglers
unmatched performance. Combining Daiwa’s precision detailing with Yamamoto’s legendary soft plastic, the Neko Worm features a thin body which provides a unique, quivering action. The Neko Rig is always a great option for finesse fishing. While most anglers use a weightless worm, the nail weight in the Neko Rig gives anglers the ability to use heavier gear and reach fish in deeper water. We've added their entire selection!

Daiwa Yamamoto Neko Crawler Worm
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Daiwa J-Braid x8 Grand Braided Line - BACK IN STOCK - July 15, 2022
J-BRAID x8 GRAND, the Ultimate Braid in Daiwa's J-Braid Family. Strong and resistant to abrasion, yet well-bodied enough to lay smoothly on the spool. J-Braid x8 GRAND line is a complete line up of high quality 8 carrier braid made of the finest materials from Japan. J-BRAID x8 GRAND is spun with Izanas, a state-of-the-art material utilizing 8 Carriers. Our entire selection is back in stock.

Daiwa J-Braid x8 Grand Braided Line
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Evergreen CR-6 Crankbait - FULL SELECTION - July 15, 2022
The CR-6 is a shallow crankbait that acts like a lipless crankbait in its ability to quickly suss out an extensive area in a stress-free manner. It boasts a superior casting distance and the right amount of tension, and yet its extremely light resistance allows for comfortable reeling all day. It possesses an exquisite swimming attitude and balance. Its skillful dodging of obstacles, especially through treacherous grass, elevates this model to a class of its own, and prevents bite reduction that’s caused by grass entanglement. Full color selection now available.

Evergreen CR-6 Crankbait
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Evergreen CR-8 Crankbait - FULL SELECTION - July 15, 2022
Reliable and easy to use, the CR-8 is a basic crankbait that promises steady results. Using the tungsten weight transfer system as its main weight, the CR-8 can produce tremendous distance even against headwinds with low-orbit casting thanks to a body and lip designed for maximum reduction of air resistance. At the same time, Evergreen made dramatic improvements in accuracy for near- to medium-distance casting requiring only light force. All colors now available.

Evergreen CR-8 Crankbait
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Evergreen CR-10 Crankbait - FULL SELECTION - July 15, 2022
The CR-10, like all in the CR series, boasts remarkable distance. Its ability to go against the wind puts it at a decisive advantage especially at big lakes, making long-distance traces easier. Also, despite its compact design it easily reaches to depths of 10 feet, attracts schools of fish and induces bites with its natural, high-pitch rolling and vivid wobbling action. We now offer their full selection.

Evergreen CR-10 Crankbait
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Evergreen CR-13 Crankbait - FULL SELECTION - July 15, 2022
The most dominant 13 foot diver, the CR-13. The longest casting crank bait in the CR Series. Featuring special diving lip design to reach depths of 13 feet with ease. The CR-13 boasts the greatest castability in the series. It delivers powerful distance and maintains its balance through crosswinds and headwinds. With surprisingly light drag and resistance, it adapts to any rod and allows for comfortable fishing all day long. We now carry all colors.

Evergreen CR-13 Crankbait
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Evergreen CR-16 Crankbait - FULL SELECTION - July 15, 2022
The CR-16 overwhelms all others of its kind with its superb long distance casting performance and light retrieval resistance that's hard to come by in a deep crank. It can search more than 13 feet deep (maximum depth: 16 feet), and explore an even greater area of more than 25 feet deep when long lining. The CR-16 raises the level of deep cranking and makes it appear easy where big bass appear. We now offer all colors.

Evergreen CR-16 Crankbait
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Evergreen Flat Force FF-4 Crankbait - FULL SELECTION - July 15, 2022
Designed to catch big Bass, triggering aggressive bites in all conditions. Fixed steel and tungsten ball weights allow for completely silent action, while maximizing casting distance. Flat sided design keeps an ultra-tight wobble at all speeds making it effective in any conditions. Silent Fixed Weight System. Now offering all colors.

Evergreen Flat Force FF-4 Crankbait
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Evergreen FA-87 & FA-115 Jerkbait - FULL SELECTION - July 15, 2022
The FA-87 takes the original performance of the FA-115 and makes it more natural, whether it's in the irregular and wide-angled dart action or the tight wiggle action and pauses of a pumping retrieve. The ultimate global search bait, the FA-115 jerkbait has all the features of an ultimate search bait that works with efficiency under any condition. With the addition of colors Alewife, Smash Shad, and Striped Shad we now carry their full selection.

Evergreen FA-87 Jerkbait Evergreen FA-115 Jerkbait
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Evergreen SB-150 Topwater Plug - FULL SELECTION - July 15, 2022
Continuing the powerful tradition of the original SB-125. Big-size SB-150. Ultimate long casting ability with big splash when performing dog walking action. Predators can’t resist the outstanding surface action emitted by the SB-150. We now carry all colors.

Evergreen SB-150 Topwater Plug
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Evergreen SB-105 Topwater Plug - FULL SELECTION - July 15, 2022
The SB-105 was developed by Morizo Shimizu out of a desire to apply the overwhelming fish-luring talent of the original SB-125 - known as the big bass killer - to an expanded bass-fishing community. The ability to search the water surface, top-of-the-class luring and casting distance capacity were all left untouched. But Evergreen went on an exhaustive quest for the right body size to attract even more bites. We're now offering their full color selection.

Evergreen SB-105 Topwater Plug
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Evergreen Grass Ripper Swim Jig - NEW IN JIGS - July 15, 2022
A secret bait of the Evergreen pros for many years, now available to the public. Engineered with a custom head design and heavy duty components, the Grass Ripper swim jig will help you draw out fish from even the heaviest structure. Engineered to swim strait and not roll over, the Grass Ripper’s ability to come through grass nice and clean opens new avenues for anglers to explore. We've added their full selection of colors and sizes!

Evergreen Grass Ripper Swim Jig
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Daiwa D-Vec Colored Trucker Cap With Embroidered Logo - NOW AVAILABLE - July 14, 2022
Richardson (112) brand structured cap in multiple colors. Available with D-VEC Embroidered Patch.

Daiwa D-Vec Colored Trucker Cap With Embroidered Logo
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Daiwa Yamamoto Neko Macho Worm - FULL SELECTION - July 14, 2022
The Daiwa Yamamoto Neko Baits give anglers unmatched performance. Combining Daiwa's precision detailing with Yamamoto’s legendary soft plastic, the Neko Macho Worm features a thick body similar to that of a Yamamoto Senko and also comes equipped with a bulbous tail, which provides a unique, quivering action. With our latest additions of Bubble Gum, Houdini, and Pumpkin Pepper we now offer their full selection.

Daiwa Yamamoto Neko Macho Worm
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Zoom Bait - SPECIAL RUN COLORS BACK IN STOCK - June 24, 2022
We just received in more stock on lots of Zoom items, including special run colors! This includes the new special run color Hot Zamales! Stock up while supplies last on this new color and more.

Zoom Bait Ultra-Vibe Speed Craw Hot Zamales Zoom Bait Z-Craw Jr. Hot Zamales Zoom Bait Z-Craw Hot Zamales Zoom Bait Brand Page
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Shimano Bantam A Low Profile Casting Reel - NEW IN REELS - June 24, 2022
Power. Precision. Performance: Three words characterizing the attitude behind the next generation of Bantam reels. Equipped with Shimano's Infinity Drive technology to provide anglers with unsurpassed reeling force, engineers designed the new Bantam for the power game. Built upon a one-piece aluminum CoreSolid Body, the Bantam provides anglers a solid in-hand feel and the confidence they need during hard hooksets while delivering the power required to yank fish out of the thick stuff.

Shimano Bantam A Low Profile Casting Reel
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Shimano Stella FK Spinning Reel - NEW IN REELS - June 24, 2022
The iconic heritage of the Stella family embodies this mindset with the debut of the new Stella FK aimed at enriching angler performance through the debut of industry-leading Shimano reel technology. Built upon the Shimano legacy of cold-forged HAGANE gears for added strength with the refinement of Micro Module II technology, new Infinity Xross technology extends the gear tooth horizontally to distribute load across the gear tooth more evenly for unequaled gear durability.

Shimano Stella FK Spinning Reel
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Shimano Catana FE Spinning Reel - NEW IN REELS - June 24, 2022
Shimano designed the all-new Catana FE family of spinning reels with precision, power and performance for the budget-minded angler looking to get out and enjoy a day on the water. Lighter than previous generations, the new Catana FE features a redesigned body and rotor combined with an upgraded handle knob and 3+1 bearings for smoother reeling performance. Catana FE also features Shimano's G-Free Body and Propulsion Line Management System.

Shimano Catana FE Spinning Reel
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Shimano World Crank Flash Boost - NEW IN HARD BAITS - June 24, 2022
Shimano's BOOST CONCEPT technology triumphs in the depths with the introduction of World Crank 73F FLASH BOOST, a mid-depth crankbait designed with a distinct action to elicit bites from trophy fish. Featuring Shimano's proprietary FLASH BOOST technology, the World Crank emits a continuous flash that mimics a wounded baitfish, even when paused. The lure's large front lip creates an aggressive swimming action that reaches depths of 10 to 12 feet with a constant retrieve.

Shimano World Crank Flash Boost
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Shimano World Diver - NEW IN HARD BAITS - June 24, 2022
The World Diver 99SP utilizes Shimano's patented FLASH BOOST technology to emit an enticing flash during the retrieve and mimics a wounded baitfish on the pause — a combination that's sure to trigger a bite from the wariest of bass. The World Diver 99SP's small profile and deeper diving depth (6 to 8 feet) make it the ideal lure for targeting suspended fish.

Shimano World Diver
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Shimano World Minnow - NEW IN HARD BAITS - June 24, 2022
The World Minnow 115SP suspending jerkbait comes packed with Shimano lure technologies to make it the ultimate jerkbait on the market. The World Minnow 115SP utilizes Shimano's patented FLASH BOOST technology to emit an enticing flash during the retrieve while mimicking a wounded baitfish on the pause. The World Minnow 115SP casts up to 22% further than similarly sized lures and dives from depths of 4 to 6 feet.

Shimano World Minnow
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