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Fishing Tackle Announcements & Messages


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Beast Coast Fishing Zero Flex Gorilla Swim Jig V2 - NOW AVAILABLE Beast Coast Fishing Zero Flex Gorilla Swim Jig V2 - NOW AVAILABLE - February 22, 2024
Redesigned and better than ever, the Zero Flex Gorilla Swim Jig now sports a smaller - but incredibly strong - BKK 4/0 Heavy Duty 30 Degree Hook and wire-tied + banded skirt construction. Beast Coast Fishing also thinned out the head slightly and softened the curves for better performance around certain varieties of grass. Largest 3D eyes on any swim jig.

  • Beast Coast Fishing Zero Flex Gorilla Swim Jig V2

  • Beast Coast Fishing Tungsten Compound O.W. Sniper Football Jig - NOW AVAILABLE Beast Coast Fishing Tungsten Compound O.W. Sniper Football Jig - NOW AVAILABLE - February 22, 2024
    The O.W. (Open Water) Sniper Jig is ready to wreak havoc on pressured, clear-water fish. Beast Coast Fishing eliminated the weedguard which is not necessary around rocky bottom with minimal grass, and fitted it with a sticky sharp BKK 2/0 Needlepoint. Tungsten Compound material is lead-free, harder than lead, but just soft enough to be pulled free from rock snags.

  • Beast Coast Fishing Tungsten Compound O.W. Sniper Football Jig

  • Barney Spoon - ALL COLORS & SIZES NOW IN STOCK Barney Spoon - ALL COLORS & SIZES NOW IN STOCK - February 22, 2024
    The legendary handmade spoon made right here in the USA. Barney Spoons make it happen on the surface, under water, and through the ice. Barney Spoons may be fished by trolling, jigging, or casting. All colors & sizes are currently in stock!

  • Barney Spoon

  • G. Loomis GLX Blowout Sale - WHILE SUPPLIES LAST! G. Loomis GLX Blowout Sale - WHILE SUPPLIES LAST! - February 12, 2024
    Save $150 to $205 on all G. Loomis GLX fishing rods. While supplies last! Limited quantities available! Regular price $450 - $505, SALE PRICE $299.99!

  • G. Loomis GLX Fishing Rod Sale

  • Shimano Lure Closeout Sale - 50% Off While Supplies Last Shimano Lure Closeout Sale - 50% Off While Supplies Last - February 8, 2024
    While supplies last save 50% on Shimano closeout lures!

  • Shimano Lures On Sale!

  • SEVIIN GF Series Casting Reel - NEW IN REELS SEVIIN GF Series Casting Reel - NEW IN REELS - February 8, 2024
    Every ounce of the GF Series was designed with the serious baitcast angler in mind. Starting with a precision machined brass drive-train that's supported by a five stainless steel bearing system. Its low- profile, one-piece frame fits perfectly in your hand and the micro-adjustable magnetic cast control is easy to tune for any fishing condition.

  • SEVIIN GF Series Casting Reel

  • Hog Farmer Tactical Bassin Micro 5 Wire 2 Blade Flex Rig - NOW AVAILABLE Hog Farmer Tactical Bassin Micro 5 Wire 2 Blade Flex Rig - NOW AVAILABLE - February 8, 2024
    A finesse angler's dream crafted by Matt Allen and Tim Little of Tactical Bassin, the Hog Farmer Tactical Bassin Micro 5 Wire 2 Blade Flex Rig is built for situations when bass are feeding on smaller baitfish or finesse is key. Built around a five-wire construction with two blades, two 3" teaser arms, and three hooked baits, the light- gauged wire thickness ensures lifelike pulsations and replicates a genuine school of shad with each twitch of the reel handle.

  • Hog Farmer Tactical Bassin Micro 5 Wire 2 Blade Flex Rig

  • Smithwick Deep Running Floating Rattlin' Rogue - FULL SELECTION Smithwick Deep Running Floating Rattlin' Rogue - FULL SELECTION - February 8, 2024
    The Smithwick Deep Floating Rattlin’ Rogue or "spoonbill" Rogue as it is known to old timers is in simple terms a Floating Rattlin’ Rogue body with an extra-long bill to reach deeper water on the retrieve. It was originally created to reach deep suspended bass in the wintertime, but it was found to be an excellent option when trolling for walleye on the Great Lakes. All colors offered.

  • Smithwick Deep Running Floating Rattlin' Rogue

  • Strike King Bitsy Jerkbait - FULL SELECTION Strike King Bitsy Jerkbait - FULL SELECTION - February 8, 2024
    Strike King's Bitsy Jerkbait maintains the same ratio of roll, wiggle, and flash as the original KVD Jerkbaits, but was crafted to excel in small ponds, creeks, and lakes. The 1/8 oz Bitsy Jerkbait has premium size 10 hooks and is slow sinking to catch the attention of bass, trout, panfish, and a variety of other species. We added all colors.

  • Strike King Bitsy Jerkbait

  • Strike King Saltwater Poppin' Cork - FULL SELECTION Strike King Saltwater Poppin' Cork - FULL SELECTION - February 8, 2024
    Designed by Strike King Saltwater Pro Mike Frenette, the Poppin' Cork creates an insane bubble trail and releases a distinctive sound due to the six holes drilled through the cork, enabling water and air to get trapped as it passes through. The Poppin' Cork also features a weight on the wire for balance and two large beads to give off a "clacking" sound to attract predators from great distances. All colors offered.

  • Strike King Saltwater Poppin' Cork

  • Strike King Tungsten Thunder Cricket Vibrating Swim Jig - FULL SELECTION Strike King Tungsten Thunder Cricket Vibrating Swim Jig - FULL SELECTION - February 8, 2024
    Strike King's Tungsten Thunder Cricket now features a super-dense and compact tungsten head that allows for the same legendary tight vibration of the original Thunder Cricket in a smaller size. The Tungsten Thunder Cricket is designed to make longer casts than any finesse-sized bladed jig and features a super-strong long-shank Owner Jungle Hook. All colors and all sizes have been added to our selection.

  • Strike King Tungsten Thunder Cricket Vibrating Swim Jig

  • Strike King Thunder Cricket Gold Vibrating Swim Jig - FULL SELECTION Strike King Thunder Cricket Gold Vibrating Swim Jig - FULL SELECTION - February 8, 2024
    Strike King’s Gold-Plated Thunder Cricket features a Gold-Plated blade for added visibility in stained water or low-light conditions. Like the fan-favorite original Thunder Cricket, the Gold-Plated model features a super-strong long-shank Owner Jungle Hook for powerful hooksets and durability. We offer the full selection of colors and sizes.

  • Strike King Thunder Cricket Gold Vibrating Swim Jig

  • SELECT Jackall Closeout Sale - 35% Off While Supplies Last SELECT Jackall Closeout Sale - 35% Off While Supplies Last - February 1, 2024
    While supplies last save 35% on select Jackall lures!

  • SELECT Jackall On Sale!

  • Berkley Finisher - NEW IN HARD BAITS Berkley Finisher - NEW IN HARD BAITS - February 1, 2024
    Purpose-Built for Forward Facing Sonar - The Finisher hits on all the fast dropping, hard gliding and fish provoking actions of glide baits plus ups the anti to give the angler the control to react to the fish, test its mood and produce a strike with a finishing move! The modern finless double-treble design brings the Finisher to the forefront of modern hard bait design for fit, finish and performance.

  • Berkley Finisher

  • Shimano Intenza A Fishing Rod - NEW IN RODS Shimano Intenza A Fishing Rod - NEW IN RODS - February 1, 2024
    Rebuilt for tournament anglers and bass enthusiasts alike, the redesigned Intenza A lineup of rods includes models with actions encompassing versatility, power, glass and finesse. The Intenza A rods leverage Shimano's DIAFLASH technology — a process that lays opposing wraps of carbon tape diagonally on the outermost layer of the lower blank forming a visual x-shaped array — to reinforce the butt section and resist twisting, flexing and energy loss.

  • Shimano Intenza A Casting Rod
  • Shimano Intenza A Glass Casting Rod
  • Shimano Intenza A Spinning Rod

  • Shimano Curado 200 M Low Profile Casting Reel - NEW IN REELS Shimano Curado 200 M Low Profile Casting Reel - NEW IN REELS - February 1, 2024
    Forged from over 30 years of Curado performance and durability, the new Curado 200 M inherits the latest Shimano reel technologies to provide enhanced castability with heavier lines and lures in any power fishing situation. Expanded line capacity comes without compromise as the Curado 200 M now leverages Shimano's MagnumLite (MGL) Spool III to reduce start-up inertia for unparalleled casting performance.

  • Shimano Curado 200 M Low Profile Casting Reel

  • Shimano Stradic FM Front Drag Spinning Reel - NEW IN REELS Shimano Stradic FM Front Drag Spinning Reel - NEW IN REELS - February 1, 2024
    This reputation for dependability and versatility prevails in the Stradic FM, the newest addition to Shimano's CoreSolid lineup of spinning reels. Showcasing reel technologies passed down from Shimano's flagship spinning reels, the redesigned Stradic FM adds InfinityXross technology for unequaled gear durability and synergy by extending the gear tooth horizontally to distribute load across the gear tooth more evenly.

  • Shimano Stradic FM Front Drag Spinning Reel

  • Shimano Ultegra FC Front Drag Spinning Reel - NOW AVAILABLE Shimano Ultegra FC Front Drag Spinning Reel - NOW AVAILABLE - February 1, 2024
    The sleeping giant rests no longer. The Ultegra is a feature-packed powerhouse, offering premium performance for all anglers. Ruggedly designed from cover to core with a hint of elegance in design, the marriage of Shimano's CI4+ composite body and cold-forged HAGANE Gear provides extreme durability and sensitivity with less weight.

  • Shimano Ultegra FC Front Drag Spinning Reel

  • Shimano Spirex FG Front Drag Spinning Reel - NOW AVAILABLE Shimano Spirex FG Front Drag Spinning Reel - NOW AVAILABLE - February 1, 2024
    The Shimano Spirex FG features QuickFire II for easy, one-handed casts and 5+1 bearings for smooth-as-silk retrieves.

  • Shimano Spirex FG Front Drag Spinning Reel

  • Shimano Sienna FG Front Drag Spinning Reel - NOW AVAILABLE Shimano Sienna FG Front Drag Spinning Reel - NOW AVAILABLE - February 1, 2024
    Sienna is a well-balanced, high-performance reel at an amazingly affordable price. Incorporating the Propulsion Line Management System for longer casts and reduced wind knots, the Sienna uses Super Stopper II for instant anti-reverse with no back play. The Sienna is available in sizes suited for everything from freshwater to inshore fishing.

  • Shimano Sienna FG Front Drag Spinning Reel

  • Shimano FX FC Front Drag Spinning Reel - NOW AVAILABLE Shimano FX FC Front Drag Spinning Reel - NOW AVAILABLE - February 1, 2024
    The FX series of spinning reels from Shimano are designed to be a great all-around reel to meet the needs of any angler. Packed with features to increase casting distance, smoothness and durability, the FX is a great option for youth and novice anglers alike looking to chase a variety of species. The Power Roller system combined with Varispeed Oscillation within the FX spinning reel also ensures the line is retrieved back on the spool evenly.

  • Shimano FX FC Front Drag Spinning Reel

  • Shimano Baitrunner OC Spinning Reel - NOW AVAILABLE Shimano Baitrunner OC Spinning Reel - NOW AVAILABLE - February 1, 2024
    The Baitrunner OC spinning reels are saltwater safe with XT-7 construction and are durable enough to face any saltwater fishing expedition. The Baitrunner OC features Shimano's proven baitrunner features for trouble-free live-bait fishing.

  • Shimano Baitrunner OC Spinning Reel

  • Shimano Baitrunner D Spinning Reel - NOW AVAILABLE Shimano Baitrunner D Spinning Reel - NOW AVAILABLE - February 1, 2024
    The Baitrunner D gives anglers the confidence of a legendary drivetrain and auto-return baitrunner feature in addition to enhanced features for enhanced castability, better line lay and less backlash. The Baitrunner D also features larger, more comfortable grips, a higher max drag, and a wider range of baitrunner settings than its predecessors.

  • Shimano Baitrunner D Spinning Reel

  • Shimano Mastiff FC Fluorocarbon Line - NEW IN FISHING LINE Shimano Mastiff FC Fluorocarbon Line - NEW IN FISHING LINE - February 1, 2024
    Produced in Japan with strict quality control, Shimano Mastiff FC is 100% fluorocarbon line offering anglers consistency and reliability with strength, durability, and smoothness to enhance performance on the water. Shimano engineers devised NANOARMOR technology — nano-size ridges across the outer surface of the line — to enhance knot strength and toughness, preventing slippage and reducing the risk of line breakage.

  • Shimano Mastiff FC Fluorocarbon Line

  • Zoom Bait Shimmer Shad - NEW IN SOFT BAITS Zoom Bait Shimmer Shad - NEW IN SOFT BAITS - January 25, 2024
    Zoom Bait Company proudly presents the Shimmer Shad, meticulously created to be the ultimate ChatterBait trailer. Measuring a precise 4.25 inches, the Shimmer Shad is designed to enhance the action of any ChatterBait without overpowering it. Its segmented body and fluid tail perfectly complement the natural oscillation of the ChatterBait, creating an irresistible combination for bass and predatory fish.

  • Zoom Bait Shimmer Shad

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