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Fishing Tackle Announcements & Messages


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D&L Tackle Baby Advantage Wire Guard Casting Jig - NOW AVAILABLE D&L Tackle Baby Advantage Wire Guard Casting Jig - NOW AVAILABLE - November 14, 2019
D&L Tackle Baby Advantage Wire Guard Casting Jig is best when fished around heavy cover, with just the right fall giving it a lifelike pulsating action. It's built with a metal wire weed guard that deflects cover, and a recessed line- tie that further prevents snagging. Additionally, the metal wire weed guard also helps to create strong hook sets.

  • D&L Tackle Baby Advantage Wire Guard Casting Jig

  • D&L Tackle Original Casting Jig - NOW AVAILABLE D&L Tackle Original Casting Jig - NOW AVAILABLE - November 14, 2019
    The D&L Original offers anglers that open water presence that can be used in any condition you face on the water. It has a hybrid style head making it easy to come through shallow cover and grass like a swim jig, but then dominates on deep water ledges by being dragged across deep rock and brush.

  • D&L Tackle Original Casting Jig

  • D&L Tackle Wire Guard Football Jig - NOW AVAILABLE D&L Tackle Wire Guard Football Jig - NOW AVAILABLE - November 14, 2019
    D&L Tackle Wire Guard Football Jig is built with a metal wire weed guard that deflects hang ups, all while keeping a true hook up ratio. Its fitted with a premium silicone skirt that delivers more bulk and a lifelike flowing movement.

  • D&L Tackle Wire Guard Football Jig

  • D&L Tackle Baby Advantage Jig - MORE COLORS D&L Tackle Baby Advantage Jig - MORE COLORS - November 14, 2019
    When fishing gets tough and bass are under heavy pressure, the D&L Tackle Baby Advantage Jig presents bass with a scaled- down presentation that is backed by a razor-sharp 3/0 hook. Built with a recessed line-tie and a light-wire fiber weed guard, the D&L Baby Advantage Jig moves over rocky terrain with less hang-up than a traditional finesse jig. Fourteen more colors have been added to bring you the widest selection of colors.

  • D&L Tackle Baby Advantage Jig

  • D&L Tackle Advantage Jig - MORE COLORS D&L Tackle Advantage Jig - MORE COLORS - November 14, 2019
    Get into the thickest slop confidently with the D&L Tackle Advantage Jig. Built with a recessed line-tie to protect your knot and fiber weedguard to deflect snags, not hook sets. The D&L Tackle Advantage Jig easily slides in-and-out of dense cover thanks to its streamlined head shape. Fourteen more colors expand our great selection.

  • D&L Tackle Advantage Jig

  • D&L Tackle Football Jig - MORE COLORS D&L Tackle Football Jig - MORE COLORS - November 14, 2019
    The D&L Tackle Football Jig is perfect for working around rock and hard lake bottoms. As you bump it along the lake floor it elicits the classic football head wobble from your bait that bass have trouble resisting. The premium silicone skirt delivers added bulk and lifelike flowing movement, and its fiber weedguard helps deflect snags. Eighteen colors have been added to bring you the best selection.

  • D&L Tackle Football Jig

  • D&L Tackle Bill Lowens Signature Series Swim Jig - MORE COLORS D&L Tackle Bill Lowens Signature Series Swim Jig - MORE COLORS - November 14, 2019
    Perfect for using around heavy wooded cover or around vegetation, you can use the D&L Tackle Swim Jig any time other anglers might opt for a spinnerbait. The D&L Swim Jig features a bullet head with a flat, planning belly that causes it to lift slightly on the retrieve and come through cover better than other models. Check out our expanded color selection.

  • D&L Tackle Bill Lowens Signature Series Swim Jig

  • D&L Tackle Shakey Head Jighead - FULL SELECTION D&L Tackle Shakey Head Jighead - FULL SELECTION - November 14, 2019
    A durable chip resistant head with a unique shape to keep your bait standing up on the bottom, a super sharp light wire hook for lightning fast penetration, and a screw lock keeper for weedless rigging. The D&L Tackle Original Shakey Head is a proven producer. More sizes were added to bring you their full selection.

  • D&L Tackle Shakey Head Jighead

  • Shimano Exage Rods - 30% Off Sale Shimano Exage Rods - 30% Off Sale - November 14, 2019
    All Shimano Exage Rods are 30% off while supplies last! Regular price $99.99, sale price $69.99.

  • Shimano Exage Casting Rod
  • Shimano Exage Spinning Rod

  • Shimano Antares Low Profile Baitcasting Reel - 40% Off Sale Shimano Antares Low Profile Baitcasting Reel - 40% Off Sale - November 14, 2019
    All Shimano Antares Low Profile Baitcasting Reels are 40% off while supplies last! Regular price $599.99, sale price $359.99.

  • Shimano Antares Low Profile Baitcasting Reel

  • Googan Squad Braided Line Scissors - NEW IN TOOLS & ACCESSORIES Googan Squad Braided Line Scissors - NEW IN TOOLS & ACCESSORIES - November 13, 2019
    The Googan Squad Braided Line Scissors are a must have in the boat. Built for durability while keeping a unique design. Cutting braid has never been so easy.

  • Googan Squad Braided Line Scissors

  • Z-Man TRD TicklerZ - NEW SOFT BAIT Z-Man TRD TicklerZ - NEW SOFT BAIT - November 12, 2019
    The culmination of nearly a decade of testing and tweaking ElaZtech finesse baits, the TicklerZ is arguably the most effective Ned Rig bait ever made. Sporting a thick, dimpled body that mates seamlessly with ShroomZ and NedlockZ jigheads, its buoyant construction and widely spread quad-tentacles cause this bait to come alive on the bottom.

  • Z-Man TRD TicklerZ

  • Z-Man TRD BugZ - NEW SOFT BAIT Z-Man TRD BugZ - NEW SOFT BAIT - November 12, 2019
    A time-tested softbait profile scaled down to Ned Rig proportions and built from naturally buoyant ElaZtech material equals a finesse bait that is a necessity for serious bass anglers. The ribbed body traps fish- attracting bubbles and provides an extra-soft feel, while its oversized appendages trigger bites as they lift off the bottom at rest.

  • Z-Man TRD BugZ

  • Zoom Hollow Body Frog - NEW FROG Zoom Hollow Body Frog - NEW FROG - November 11, 2019
    Zoom Bait Company has a winner on its hands with the release of the new Hollow Body Frog that "walks the dog" easily and promises an unusually high hookup percentage. The Hollow Body Frog weighs 7/8 oz and is 3.5 inches long. It can easily replicate bluegills, shad, and of course amphibians, and with its larger profile and "big solid hooks", it will tempt the largest bass around.

  • Zoom Hollow Body Frog

  • Zoom Bait - Select Colors $1.99 Sale Zoom Bait - Select Colors $1.99 Sale - November 8, 2019
    Select colors in the Zoom Bait Brush Hogs, Finesse Worm, Lizards, Magnum Finesse Worm, Magnum Ultra-Vibe Speed Worm, Super Fluke, Swimmin' Super Fluke Series, Trick Worm U-Tale Worm, Ultra-Vibe Speed Craw, Z-Craw, Z-Craw Jr., Z-Hog, and Z-Hog Jr. are now on sale for only $1.99 while supplies last! Offer limited to quantities on hand so load up while you can.

  • Zoom Bait Sale Items

  • Googan Squad Grande Banger - NEW HARD BAIT Googan Squad Grande Banger - NEW HARD BAIT - November 8, 2019
    The Googan Squad Grande Banger is a wide wobbling big boy crankbait, designed by a legendary group of YouTube anglers. Together, the Googan Squad and the Catch Co. built a high performing crankbait designed to catch mondos. The upsized profile from the Grande Banger displaces more water when compared to other crankbaits, which increases its drawing power.

  • Googan Squad Grande Banger

  • Googan Squad Flat Banger - NEW HARD BAIT Googan Squad Flat Banger - NEW HARD BAIT - November 8, 2019
    The Googan Squad Flat Banger has a more aggressive, wider wobble than most other flat-sided crankbaits while still being subtler than a standard square bill. Ideal for cool water, pressured fish, and whenever you want a square bill with a switched-up look. Available in a series of sick color options, the Googan Squad Flat Banger will help you bring them in when more traditional square bills fail.

  • Googan Squad Flat Banger

  • Googan Squad Klutch - NEW HARD BAIT Googan Squad Klutch - NEW HARD BAIT - November 8, 2019
    The Googan Squad Klutch Crankbait is designed for a realistic and tight wobble to mimic fleeing baitfish. This lipless lure can be used to create reaction strikes by reeling over grass beds and ripping it out. Also very effective across points, flats, or anywhere else fish are actively feeding on baitfish.

  • Googan Squad Klutch

  • Googan Squad Zinger Colorado Willow Spinnerbait - NEW SPINNERBAIT Googan Squad Zinger Colorado Willow Spinnerbait - NEW SPINNERBAIT - November 8, 2019
    The Googan Squad Zinger is a dual bladed spinnerbait with big fish drawing power. The Googan Squad Zinger helps you match the hatch while covering water quickly. Fish the Zinger on windy days, in murky water, or when bass are actively feeding on baitfish. Burning your bait across the top of the water will help trigger strikes from fish high in the water column and slow rolling the Zinger closer to bottom will get bites from more dominant fish.

  • Googan Squad Zinger Colorado Willow Spinnerbait

  • Googan Squad Heavy Hammer Hook - NEW TERMINAL TACKLE Googan Squad Heavy Hammer Hook - NEW TERMINAL TACKLE - November 8, 2019
    A true hybrid, the Heavy Hammer Hook is a cross between a flipping hook and your classic EWG hook style (extra-wide gap hook). The Googan Squad Heavy Hammer Hook draws inspiration from both hook styles to create a one of a kind terminal tool built for big fish. An offset hook point design, wide gap, extended hook point, and natural fall rate will help any plastic you pair with it.

  • Googan Squad Heavy Hammer Hook

  • Googan Squad Hummer Buzzbait - NEW BUZZ BAIT Googan Squad Hummer Buzzbait - NEW BUZZ BAIT - November 8, 2019
    The Googan Squad Hummer is a topwater buzzbait that calls in fish from a distance. The Hummer's topwater propeller will spin with ease upon retrieval while putting off a unique buzzing noise. Also each Hummer's blade comes with holes built into the bait's head, which help provide a bubble trail during retrieval which helps attract fish.

  • Googan Squad Hummer Buzzbait

  • Googan Squad Fluorocarbon Line - NEW FISHING LINE Googan Squad Fluorocarbon Line - NEW FISHING LINE - November 8, 2019
    The Googan Squad teamed up with Catch Co. and quality Japanese manufacturers to create a line you can love and trust. Jon, LFG, AP, Lunkers, and Flair have all helped to develop the product and the packaging to make sure it was something you'd love. 100% Pure Fluorocarbon Line is tough, reliable, sinking, and just begging to be put to the test by a mondo.

  • Googan Squad Fluorocarbon Line

  • Googan Squad Monofilament Line - NEW FISHING LINE Googan Squad Monofilament Line - NEW FISHING LINE - November 8, 2019
    The Googan Squad wanted a line they could trust and deliver to all of you. So they teamed up with high quality Japanese manufacturers and Catch Co. to create it. All members of The Googan Squad played a part in the development of the product from manufacturing to packaging, and they're proud to present it to you now. The monofilament version is a floating, multi-purpose line great for multi-species, versatile anglers.

  • Googan Squad Monofilament Line

  • Googan Squad Money Bag - NEW IN TOOLS & ACCESSORIES Googan Squad Money Bag - NEW IN TOOLS & ACCESSORIES - November 8, 2019
    Keep all your personal belongings safe and dry on your next fishing trip with the Googan Money Bag Dry Bag by Bass Mafia. This bag is made of 35X thicker material than your average freezer bag, for security you can trust on the water.

  • Googan Squad Money Bag

  • Googan Squad Filthy Frog - NEW FROG Googan Squad Filthy Frog - NEW FROG - November 8, 2019
    The Filthy Frog from Googan Squad is a hollow-bodied topwater bait that cleans up in the slop. Its weedless design allows this bait to come through the thickest cover with ease, along with a narrow body creating a perfect frog profile. The Filthy Frog is weighted perfectly, so you can cast it far and cover plenty of water. The body is designed to keep water out and stay balanced during your retrieve.

  • Googan Squad Filthy Frog

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