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Googan Baits Krackin' Craw - NOW STOCKING - February 28, 2019
The Googan Baits Krackin' Craw is perfect for a variety of applications and simply triggers bites. Molded with a realistic crawfish body shape, it features oversized pincers with raised flanges that generate a hard thumping action and powerful vibration. It also features small side legs that produce a very subtle and natural movement, even when the bait is not moving to entice wary bass into biting.
Googan Baits Krackin' Craw
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Googan Baits Mondo Worm - NOW STOCKING - February 28, 2019
When you are trying to catch big bass, the Googan Baits Mondo Worm is what you want to be throwing. Molded with an elongated body to deliver a big profile, the Googan Baits Mondo Worm features a J-shaped tail with a flanged tip, which produces a hyper aggressive action that infuriates big bass into biting. Effective in both deep and shallow water as well.
Googan Baits Mondo Worm
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Googan Baits Slim Shake Worm - NOW STOCKING - February 28, 2019
Breaking the mold of traditional worms, the Googan Baits Slim Shake Worm gives bass a fresh new look that is sure to produce more bites. Molded with a streamlined body shape, the Googan Baits Slim Shake Worm features shell-shaped ribbing down the entire body like a creature-style bait, which produces an action and vibration unlike any other worm on the market.
Googan Baits Slim Shake Worm
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Googan Baits Drag n Drop - NOW STOCKING - February 28, 2019
Offering a deadly baitfish presentation, the Googan Baits Drag n Drop Worm is a must-have for all finesse fishing enthusiasts. Perfect for those times when the bite gets tough, the Googan Baits Drag n Drop Worm features a small four inch shad shaped body with shell-shaped segments along the entire bait, which allows it to subtly quiver just like a nervous baitfish that is about to get eaten.
Googan Baits Drag n Drop
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Googan Baits Trench Hawg - NOW STOCKING - February 28, 2019
Delivering plus-sized performance, the Googan Baits Trench Hawg Creature Bait is the bigger brother of the Googan Baits Bandito Bug craw and is made for targeting trophy-quality bass. Measuring six inches in length, the Googan Baits Trench Hawg Creature Bait offers a substantial meal that will have big bass drooling to get a taste.
Googan Baits Trench Hawg
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Googan Baits Bandito Bug - NOW STOCKING - February 28, 2019
Delivering the perfect combination of profile and action, the Googan Baits Bandito Bug craw will produce bites and put fish in the boat 365 days a year. Molded with a ribbed body that produces substantial vibration, the Googan Baits Bandito Bug craw features elongated claws and multiple side pincers that are all equipped with a raised ridge, which generate a lively and fast kicking action.
Googan Baits Bandito Bug
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Megabass Flapslap - MORE COLORS - February 28, 2019
The Megabass Flapslap has a unique, rolling action that can mimic an injured baitfish. The unique design of the bait allows you to fish it with a steady or stop-and-go retrieve like a conventional crankbait, or with the distinctive jerks associated with lures like the Megabass VISION ONETEN. Colors GG Threadfin Shad, GP Sexy Shad, Megabass Sexy Shad, and Sexy French Pearl have been added.
Megabass Flapslap
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Megabass Diving Flapslap - NOW STOCKING - February 28, 2019
Modeled after the Threadfin Shad, one of the favorite baitfish of US waters, the Diving Flapslap is one of the most versatile lures in the Megabass lineup and an all-year-round producer. Featuring Megabass' patented internal Shaft Balancer System, the Flap Slap always returns to its center of gravity, allowing the Flap Slap to be burned at high speeds or even worked with hard snaps of the rod.
Megabass Diving Flapslap
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Megabass Funky Flipper - NOW STOCKING - February 22, 2019
Funky Flipper is a sub-surface wakebait/crankbait designed for outsized, high-impact action across all retrieve speeds. Large #2 front hook is secured with a heavy-duty recessed eye that prevents hooks from fouling, and encourages improved hooking ratio. Funky style built for all retrieve speeds brings Funky Flipper to a new height of sub-surface cranking and waking action.
Megabass Funky Flipper
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Berkley PowerBait Chigger Bug - NEW SOFT BAIT - February 22, 2019
The Berkley PowerBait Chigger Bug adds to the Chigger family of baits with super high and wide fast action. You can pitch it, flip it, rig it on a jig head, or use it as a trailer.
Berkley PowerBait Chigger Bug
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Berkley PowerBait Bunker Hawg - NEW SOFT BAIT - February 22, 2019
The Berkley PowerBait Bunker Hawg is a slender, ribbed creature perfect for punching. Its highly ribbed main body allows for maximum flavor surface to entice the big ones with that classic exclusive PowerBait Original formula.
Berkley PowerBait Bunker Hawg
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Berkley PowerBait Fatty Bottom Hopper - NEW SOFT BAIT - February 21, 2019
The Berkley PowerBait Fatty Bottom Hopper is the big fat brother to the Bottom Hopper, with a big profile for big bass. It's great on a shaky head, Texas rig, jigworm or weightless. Berkley PowerBait makes novice anglers good and good anglers great!
Berkley PowerBait Fatty Bottom Hopper
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Smithwick Perfect 10 Rogue - NEW COLORS - February 21, 2019
The Smithwick Perfect 10 Rogue dives when twitched, and produces that deadly "Rogue Roll" that has been the downfall of so many gamefish. Plus, it’s got that fish-catching tungsten rattle that fish – and fishermen – have been searching for. We've added new colors 24 Carrot, Motion Sickness, Parallax, and The High Heat to bring your their full selection.
Smithwick Perfect 10 Rogue
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Lindy Tournament Marker Buoy Rack Pack - NOW STOCKING - February 21, 2019
The Lindy Tournament Marker Buoy Rack Pack includes three high-visibility Lindy Marker Buoys and a Buoy Rack to keep them organized and handy. The Lindy Marker Buoy features a barbell design with an internal ballast to keep it from "walking" in wind or current, and comes with 60-feet of rot-proof cord and a buoy weight. The Buoy Rack is easily mounted to any surface and holds three buoys.
Lindy Tournament Marker Buoy Rack Pack
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Lindy Fisherman Series Drift Socks - MORE SIZES - February 21, 2019
Fisherman Series drift socks help slow down your boat when drifting or trolling for staying longer in the strike zone; a real plus in wind and current! And they provide added boat-control for precision fishing over pin-point structure. Maximize boat control, quickly deploy, and easily retrieve without tangling and spinning. Reinforced nylon prevents fraying. We now offer all sizes!
Lindy Fisherman Series Drift Socks
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War Eagle Replacement Skirts - MORE COLORS - February 20, 2019
War Eagle's custom skirt colors have long been revered as the best in the industry. With the replacement skirts you can dress any spinnerbait, buzzbait or bladed jig in them. With the addition of colors Flash, Pro's Choice, Purple Shad, Sexxy Mouse, Sexxy Purple Shad, Shiny Shad, and White Gold we now carry their full selection.
War Eagle Replacement Skirts
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War Eagle Shakey Head Jighead - NOW STOCKING - February 20, 2019
These shakey heads are designed and used by the pros. The slightly recessed eye allows for better hook set and collects less debris. We now offer all colors and sizes.
War Eagle Shakey Head Jighead
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YUM Tip Toad - NEW FROG - February 20, 2019
The Tip Toad was built to take over the buzz frog game by combining multiple features. The realistic design of the Tip Toad allows it to plane quickly. The precisely-placed tails and feet provide maximum water displacement which creates a unique sound equivalent to fleeing prey. We added all the colors!
YUM Tip Toad
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YUM Finesse Worm - NOW STOCKING - February 20, 2019
When you absolutely have to get a bite, use the YUM Finesse Worm. The Finesse Worm can be used on a shakey head, Carolina rig, drop-shot or the newly-popular Neko rig to catch highly-pressured fish. It works equally well in clear or stained water. The slender body and bulb tail respond with exaggerated action to the slightest movement of the rod tip. The smaller size catches all species and matches the hatch when smaller forage is the main food source. We now carry their full selection!
YUM Finesse Worm
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YUM Ribbontail Worm - MORE COLORS - February 20, 2019
The Yum Ribbontail worm is your basic curlytail with a difference. The curl is longer than most, providing more swimming action in motion that other similar worms, and the solid body takes the abuse of multiple bass without tearing. It's more effective in colored water than soft plastic worms. We now offer all colors and sizes!
YUM Ribbontail Worm
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Berkley Fusion19 Feathered Treble Hooks - NEW TERMINAL TACKLE - February 13, 2019
Berkley Fusion19 hooks are targeted to everyone, from the novice to the avid angler. They feature an extra durable round bend treble with ultra sharp needle points, black nickel finish, and premium weld for strength.
Berkley Fusion19 Feathered Treble Hooks
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YUM Dinger - NEW COLORS - February 11, 2019
The YUM Dinger was designed to be fished in a variety of ways, Texas rigged, wacky style, on a Carolina rig and even pitched into heavy cover. This soft plastic bait presents a very subtle life-like action that even highly pressured fish can't resist. New colors Bubble Gum, Copperhead, Motor Oil/Orange Flake, Onyx, Ozark Shadow, Sinful Shad, and Summer Gill now round out our full selection.
YUM Dinger
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YUM Vibra King Tube - MORE COLORS - February 11, 2019
The most unique tube on the market, Vibra King Tubes are fully injected for excellent product consistency. The fine ribs create a unique feel and vibration and it also features a solid head for added durability and use with a Florida-rig weight. With the addition of colors Bourbon Berry, Camo, Ghillie Suit, Smoke Red Pepper, Snot Rocket and Summer Gill, we're now offering the full selection!
YUM Vibra King Tube
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YUM Pulse Swimbait - NEW COLOR & SIZE - February 6, 2019
The YUM Pulse is a solid-body swimbait that features a hard-thumping tail and ribbed body. It provides a dynamic swimming action which triggers a significant rolling action whether retrieved at high or low speeds. This unique ability to be fished at any speed provides extreme versatility in rigging and retrieval applications. New color Phantom Pearl is now available along with a smaller 3.5" size in all other colors.
YUM Pulse Swimbait
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Berkley Choppo - NEW HARD BAIT - February 6, 2019
This easy to use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley Choppo around cover and in open water for a serious waking action. The Choppo's durable tail propeller won't melt in your tackle box and the enhanced surface area provides more sound and spray.
Berkley Choppo
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