250 Ledge Series
Whether fishing shallow or cranking deep water, Bandit provides true-running, out-of-the-box reliability covering the spectrum of opportunities for the serious angler. These are made with special internal weight chambers designed to create a deeper diving and tighter wobbling bait. The Ledge 250 Series has a 1/3 larger body than the 200 series. The body of this bait is 2" with a 1 1/2" bill for a total length of 3 1/2" and it weighs 3/8 oz, giving it a diving depth of 10 to 14 feet.

Numa was founded by a nature-loving sniper-scout named JB to fill a gap in the outdoors market. What was missing? High performance eyewear with resilience enough to withstand the rigors of the field. When JB discovered MemFibr™ the smash-proof frame material out of Switzerland, he was halfway to his goal. The rest: performance wraparound glasses engineered to protect the eyes, a person’s most valuable asset. Our models feature anti-fog venting, no-slip-grip-rubber temple/nose pads, perfect distortion-free ocular clarity, impact- and scratch-resistant lenses, 100% UV400 protection, and interchangeable lens options to suit every condition.

Booyah Pad Crasher - There's nothing like fishing the weeds and slop, and nothing like the surprise and violence of a big bass crashing through the thick stuff to eat your frog. The Pad Crasher's soft plastic is just the right consistency to ensure solid, consistent hook-ups while remaining weed- and snag-free. This frog features a "bass boat" belly that makes "walking the frog" easy in open water, and it's just the right weight for pulling over slop or through the pads for big bass. Realistic decoration schemes and adjustable spinnerbait-style legs seal the deal for big bass.

New Lures for 2012: Skeet Reese SKT Rattle In Series Crankbait and LC Rattle In Crankbait

New Colors for 2012: Gold Rush, Crack Black, Crack Blue, Sassy Shad, T-Rock and Green Sexy

Optimum’s BLT has been a go to swimbait for many anglers. With the addition of the Top Hook Line Thru you can now fish it in deeper water and either slow roll it on the bottom and swim it fast through the water and have confidence it won’t pick up all the trash. The kicker is that once you hook the fish you know it will stay hooked because it still slides up the line.”

The ribbon tail worm was designed some 20 years ago to be fished Texas rigged, across the bottom as a swimmer or floated down, or as a surface swimmer.

Juiced Up Baits Gel will stick to virtually anything you apply it to, and last extended periods of time due to the gel being all natural ail based and not water soluble. Juiced Up Baits formula is derived from naturally occurring amino acid and raw nutrition that fish consume daily.

The Xcite Bait Joystick has a Straight, Square style body with ribs. It is 4 1/2" in length. Best used on a shaky head jig or as a drop shot rig.

A daunting combination of three separate layers of connective fibers – each laid directionally apposed and bonded. Each comprised of an environmentally friendly hydanton resin. It is with this special blend that the Earth Warrior finds his power. It is here you too will find energy, twenty-five percent more strength than fiberglass to be exact. Coupled with a rebound rate that approaches high-modulus graphite and a lightness that seems almost otherworldly. But of course it isn’t because you are an Earth Warrior.

Bobbys Perfect Buzz Frog: Bobby’s Perfect Frog has evolved into the Perfect Buzz! All the best features of the Perfect Frog enhanced with a light-weight blade, and paddle feet give you a buzz frog that tops them all! Tie on a Perfect Buzz for some of the most explosive topwater action imaginable. The Perfect Buzz goes where the standard buzzbait can't go, and has the durability that other soft plastic toads and frogs can't match!