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Bass Mafia Bait Casket - NEW TACKLE STORAGE! - May 20, 2016
Built with thicker and more rugged frames than other stowaways, the Bass Mafia Bait Caskets provide waterproof lure storage with 4 lock latches in various sizes with 13 or 20 storage slots, depending on the model.
Bass Mafia Bait Casket
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Zoom Baits Z-Craw and Z-Craw Jr. - NEW COLORS! - May 12, 2016
We've added more colors along with new Special Run colors in the popular Zoom Baits Z-Craw and Z-Craw Jr., including the new Special Run color 393 - Late Nite Gold.
Zoom Baits Z-Craw
Zoom Baits Z-Craw Jr.
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New Zoom Special Run Colors! - May 12, 2016
We've added six NEW Zoom Special Run Colors to our store in various models!
381 - Spanish Craw
389 - MM Moonbug
390 - Electric Shiner
391 - Cajun Craw
392 - Glitter Bomb
393 - Late Nite Gold
Also, we've added more of your past favorite special run colors in models they were previously unavailable in! In total we added more than 50 new Zoom listings to our already huge selection! Check them out!
Zoom Baits
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Livingston Lures Howeller Deep Plus Crankbait - May 12, 2016
The Howeller Deep Plus is a large version of the Howeller Dream Master Classic. At 4 1/4", it runs at extreme 30'+ depths and produces a wide, super strong wobble with fast, enticing action that game fish hiding in the deeper water cannot resist. EBS MultiTouch Technology brings an artificial lure to life that can match the conditions wherever you fish.
Livingston Lures Howeller Deep Plus Crankbait
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Livingston Lures Walking Boss II - May 12, 2016
The Walking Boss II is a top water lure designed with perfect balance and weight for effortlessly producing the right actions and casting ease. It features the same action and look of the Walking Boss with the added exaggeration of the distressed baitfish provided by the jointed body.
Livingston Lures Walking Boss II
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Zoom Pro Staff Hoodie - May 12, 2016
Show your love for your favorite bait with the Zoom Pro Staff Hoodie. Made with Haynes Ultimate Cotton in a 90% Cotton 10% Polyester blend, it has a drawstring hood and a front pocket. "Zoom Pro Staff 1977" across the chest.
Zoom Pro Staff Hoodie
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Keitech Custom Leech - NEW LURE! - May 12, 2016
The Custom Leech is a new offering from your friends at Keitech. The segmented body provides remarkable life-like action. The dual injected colors are some of their best yet! Loaded with Strong Squid scent! Rig it flat to mimic a Leech or sideways to emulate a baitfish. The Custom Leech will soon be a staple in your drop-shot arsenal.
Keitech Custom Leech
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Blitz Lures TS-2 - NEW SIZE and NEW COLORS! - May 12, 2016
We added 5 new colors and 1 new size to offer you the full lineup of the TS-2!The Blitz TS-2 leverages the unique characteristics of the Blitz Tailspin sliding body and adds the flexibility of using a snap for quick changes between colors and sizes. The TS-2’s tail not only looks great, it adds additional vibration to the lure that attracts fish. This lure can get down to deep structure where other lures are less effective and stay in the strike zone longer for a higher percentage of hits. The new design improves strike to catch ratio by not allowing the fish to use the weight of the lure to dislodge the hook. The hook is a VMC Cone Cut treble hook that is razor sharp!
Blitz Lures TS-2
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Zoom Z-3 Original Worm - NEW LURE! - May 12, 2016
Zoom,the world’s leading soft plastic brand, has complemented the Z-3 Swamp Crawler assortment with their new offering, the Z-3 Original Zoom Worm. The Z-3 Original Zoom Worm is hand-poured, has fine ribbing along the top and a flat tail. This offering has quality that is not normally found in mass-produced soft plastic baits and works great on heavily pressured fish. And like the Z-3 Swamp Crawler it's available in Zoom's new triple laminate color patterns.
Zoom Z-3 Original Worm
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Blitz Lures Blitz Blade - NEW COLORS & SIZES! - May 6, 2016
The Blitz Blade is a very unique blade bait. It is made from 100% zinc! Why is this important? Zinc is lighter than lead in the same form factor which allows the lure to fall more realistic than a traditional lead blade bait.One of the unique characteristics of the Blitz Blade are the offsetting fins on each side of the head. These offsetting fins allow the lure to spiral down when the lure sinks after a cast or drop for vertical jigging. This motion mimics a dying bait fish. Zinc is also safer on the environment than the traditional lead blade baits that are sold on the market today.
Blitz Lures Blitz Blade
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Shimano Crucial Bass Graphite Rods Sale! - May 6, 2016
Shimano Crucial Bass Graphite Freshwater Casting and Spinning Rods are 25% off right now! Limited time only while supplies last!
Shimano Crucial Bass Graphite Freshwater Casting Rods
Shimano Crucial Bass Graphite Freshwater Spinning Rods
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Strike King - NEW Mark Menendez Special Colors! - May 6, 2016
Just in are five hot new special run Strike King colors designed with the input of professional angler and Bassmaster Tournament Trail veteran Mark Menendez!Colors are available in the following series: Strike King Pro-Model XD Crankbaits 3XD, 5XD, and 8XDStrike King KVD Square Bill Crankbaits 1.5Strike King Red Eye Shad Crankbaits 1/2 oz
Strike King Pro-Model XD Crankbaits
Strike King KVD Square Bill Crankbaits
Strike King Red Eye Shad Crankbaits
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Livingston Lures Deep Impact 18 - NEW COLORS! - May 5, 2016
When the fish are deep, Deep Impact 18 gets you to them and then instigates the strike. Since light cannot travel very deep, fish rely more on sound and vibration than sight. EBS lets you pick the right baitfish sound to call and capture them.
Livingston Lures Deep Impact 18
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Livingston Lures Walking Boss - NEW COLORS! - May 5, 2016
The Walking Boss is a top water lure, designed with perfect balance and weight for effortlessly producing the right actions and casting ease.
Livingston Lures Walking Boss
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Livingston Lures Walk N Pop 77 - NEW COLORS! - May 5, 2016
The Walk N Pop 77 is an awesome upgrade to traditional poppers with its L face design to maximize water spray and sound. Its unique weight moving and balancing system allows it to cast far and sit perfectly in the water.
Livingston Lures Walk N Pop 77
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Charlie's Worms Swimming Jig - May 4, 2016
This is a weedless football style swimming jig that is used to pitch into cover, fished around dock piles or any kind of structure. You can add a chunk for a larger profile and more action.
Charlie's Worms Swimming Jig
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Big Bite Baits Jointed Jerk Minnow - May 3, 2016
The Jointed Jerk Minnow is deadly on a jighead or dropshot rig. The minnow profile combined with the segmented tail gives it a subtle fish catching action. Legendary angler Al Lindner and the Lindner Media team have found this shape to be deadly on smallmouth, largemouth and walleyes.
Big Bite Baits Jointed Jerk Minnow
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Big Bite Baits BB Kicker Swimbait - April 25, 2016
The BB Kicker was designed with input from Big Bite Baits' professional anglers. They wanted a new swimbait design that would have a kicking action in the water and realistic finishes. Each bait is hand-painted to create a realistic baitfish image. It also features the invisible tail design where the tail is clear plastic and a fork shad tail is painted for the most realistic appearance. Available in two sizes.
Big Bite Baits BB Kicker Swimbait
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River2Sea S-Waver - NEW COLOR! - April 25, 2016
We've expanded our selection! S-Waver is the hottest
swimbait on the West Coast, leaving a major
footprint in this lure category. Featuring a natural
“S-Action” swimming motion, S-Waver will seductively
wake the surface and call big gamefish in for a
closer look. Hold your rod tip up and S-Waver is a
surface lure, allow the bait to slowly sink and the
S- Action continues under water. The S-Action
swimming motion is created by River2Sea’s exclusive
Pin and Tenon Hinge and accentuated by her soft PVC
tail. That seductive wake will only be interrupted
by the explosion of a massive strike.
River2Sea S-Waver
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ConnectScale Bluetooth Smart Digital Fish Scale and Fishing App - NEW ACCESSORY! - April 25, 2016
The ConnectScale Bluetooth Smart Digital Scale and Fishing App is the most innovative solution to weighing and tracking catch data from fishing trips ever created. You catch it, you weigh it, the app logs it. Using Bluetooth® Smart low energy technology the ConnectScale wirelessly transmits weight and air temperature data to the integrated app on your iOS or Android mobile device. By simply weighing your catches you will be able to automatically log weight, air temperature, date, time, & GPS location to the ConnectScale App. The ConnectScale App is currently available on iTunes and Google Play stores. It features a simple and clean user interface the app allows you to easily capture key data of your catches and save them to a cloud database. View the Catch Log and Summary reports to review historical data on previous catches to help you remember the What, When, Where, and How. Want to brag to your fishing buddies? The app also allows you to share your catches on Instagram, Facebook & Twitter.
ConnectScale Bluetooth Smart Digital Fish Scale and Fishing App
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Livingston Lures JerkMaster 121 - NEW COLORS! - April 23, 2016
JerkMaster 121 offers a most enticing darting action along with great color patterns for all water types. Perfectly weighted & balanced, this jerkbait is designed to throw a mile. Targeting the active 5 to 8 foot range and using Livingston’s new EBS MultiTouch Technology, it offers the best combination of features just short of a live bait.
Livingston Lures JerkMaster 121
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Livingston Lures Primetyme CB 1.5 - NEW COLORS! - April 23, 2016
The Primetyme CB 1.5 is a hot shot lure that’s perfect for almost any fishing condition. Its tight, fast wiggle is produced by a narrow circuit board bill that targets fish down to 5 feet.
Livingston Lures Primetyme CB 1.5
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Livingston Lures Howeller Dream Master Classic Square - NEW COLORS! - April 23, 2016
The Howeller DMC SQ is the championship winning design of the Howeller with a thin square bill designed for erratic actions at shallow to mid-range depths. It can be fished with 3 different sounds or completely silent for the right conditions. You make the choice to match the conditions of your environment—perfectly!
Livingston Lures Howeller Dream Master Classic Square
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Livingston Lures Primetyme CB 2.0 - NEW COLORS! - April 22, 2016
The Primetyme CB 2.0 features a thin, circuit board, coffin bill that mimics the disruptive escape action of a baitfish. Diving up to 6 feet, this lure gives anglers more than a choice of look and action, they can also match the conditions with sounds!
Livingston Lures Primetyme CB 2.0
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Livingston Lures Pro-Sizzle Jr. - NEW COLORS! - April 21, 2016
The Pro Sizzle Jr. offers a hydrodynamic body shape and counter weight system that allows for long casts and great surface action. This top water lure generates strikes even while completely motionless.
Livingston Lures Pro-Sizzle Jr.
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