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NEW! G.Loomis Corpo Tees Short Sleeve - October 17, 2014
G.Loomis Corpo Tees are made of 100% preshrunk cotton and feature tubular construction with screened logos, custom G.Loomis trims and tagless neck construction. 8 colors to choose from!

G.Loomis Corpo Tees Short Sleeve
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G.Loomis Compass Technical Tees Long Sleeve - October 17, 2014
G.Loomis Compass Technical Long Sleeve Tees are moisture wicking and antimicrobial with UPF 30+ protection. They feature mesh side panels, screened logos, raglan sleeves, and tagless neck construction.

G.Loomis Compass Technical Tees Long Sleeve
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NEW! G.Loomis American Pride Tees Short Sleeve - October 17, 2014
G.Loomis American Pride Tees are made from 100% preshrunk cotton and feature tubular construction, screened logos, custom G.Loomis trims and tagless neck construction.

G.Loomis American Pride Tees Short Sleeve
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Shimano Dryfender 3T Jackets & Bibs/Pants - October 17, 2014
Shimano’s DRYFENDER products provide durable waterproof and breathable protection from external and internal sources of moisture.These functions help keep you dry and comfortable under various fishing weather conditions.

Shimano Dryfender 3T Jackets & Bibs/Pants
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NEW! Shimano Calcutta Conquest Round Profile Baitcasting Reels - October 17, 2014
A longtime benchmark round reel for cranking and known for their durability, Shimano’s Calcutta reels continue to be a favorite with anglers looking to fish the best. A new flagship round reel series is now part of the Shimano line-up – the Calcutta Conquest reels – combining innovative features with the Calcutta timeless design.

Shimano Calcutta Conquest Round Profile Baitcasting Reels
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Shimano Balanca Duffel Bags - October 17, 2014
Shimano Balanca Duffel Bags offer durable material combined with water-resistant bottom material that makes the Balanca Duffel a great bag to travel with.

Shimano Balanca Duffel Bags
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NEW! Shimano Brand Cotton Tees Short Sleeve - October 17, 2014
Our classic Shimano logo is featured on a cotton soft and comfortable short sleeve tee. On or off the boat, feel confident wearing the Shimano name.

Shimano Brand Cotton Tees Short Sleeve
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NEW! Shimano Brand Cotton Tees Long Sleeve - October 17, 2014
Our classic Shimano logo is featured on a cotton soft and comfortable long sleeve tee. On or off the boat, feel confident wearing the Shimano name.

Shimano Brand Cotton Tees Long Sleeve
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Shimano Antares Low Profile Baitcasting Reels - October 17, 2014
Shimano's low-profile baitcasting Antares reels are offered in two gear ratios and feature the ultimate in long distance casting performance.

Shimano Antares Low Profile Baitcasting Reels
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Shimano Technical Beanies - October 17, 2014
Shimano Technical Beanies will help keep you warm and the technical lining will wick away moisture, keeping you comfortable all day.

Shimano Technical Beanies
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Shimano Adjustable Visors - October 17, 2014
Shimano Adjustable Visors feature an adjustable hook & loop for a comfortable fit, padded sweatband for comfort, and a dark underbill to reduce the glare.

Shimano Adjustable Visors
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Shimano Adjustable Caps - October 17, 2014
Shimano Adjustable Caps feature an adjustable hook & loop for a comfortable fit, padded sweatband for comfort, and a dark underbill to reduce the glare.

Shimano Adjustable Caps
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Shimano Smokey Trucker Caps - October 17, 2014
Shimano Smokey Trucker Caps feature our classic Shimano embroidered logo with a mesh snap back. Cotton / Spandex blend with moisture wicking sweatband.

Shimano Smokey Trucker Caps
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Shimano Intensity 3M Caps - October 17, 2014
Shimano Intensity 3M Caps are made of a cotton / Spandex blend with a sweatband that wicks moisture and 3M reflective piping on the bill for safety.

Shimano Intensity 3M Caps
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Shimano Baraja Worm Tackle Binders - October 17, 2014
Shimano Baraja Worm Tackle Binders feature inside pockets for optimal storage, gusseted sides, embroidered logo, and a 2-Way zippered opening for easy access.
Features:
• Hard sided construction
• Heavy duty clear pages (included)
• Molded comfort handle
One-Year Limited Warranty

Shimano Baraja Worm Tackle Binders
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New 2015 Jackall in Stock - October 16, 2014
Now in stock: Binksy Popper, Scissor Comb and 9.8" long Flick Shakes. We also brought some old favorites back. Check out the Sasuteki Craw colors we are stocking.

All Jackall Lures
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Gambler Why Not - October 16, 2014
The Why Not is another grass and mat punching machine from Gambler Lures. This bait has been designed to be compact to go through the thickest of mats and grass. The round beefy body is perfect for holding a large flipping hook and helps keep the point of the hook from hanging up. This results in more efficiency when punching heavy cover. No need to continually be re-rigging and grabbing a new bait because the point of your hook is catching on cover. The tail section has aggressive ridges to displace enough water to alert any fish in the area that dinner is just a bite away. The tail can be split or fished whole. Don't forget to try it on the bag of your jig either.

Gambler Why Not
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New 2015 Keitech in Stock - October 16, 2014
New Easy Shiner Colors: 450 Electric Blue & Chart, 452 Smallmouth Magic, 453 Houdini and 454 Sun Gill. The same colors are now available in the 3.5" & 4" Swing Impact. Give them a look.

All Keitech Products
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New Missile Baits in Stock - October 14, 2014
Now in stock, new colors in the D-Bomb and Baby D-Bomb. New colors and smaller size in the Shockwave swimbait. Finally, new colors in the Missile Craw and Tomahawk. Give them a look!

Missile Baits
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New 2015 Koppers Colors in Stock - October 14, 2014
New 2015 Koppers Colors are now in Stock for the following baits: Emerald Shiner Baitball Jerkbait, Glass Minnow Baitball Jerkbait, Glass Minnow Baitball Popper, Hollow Body Frog, Threadfin Shad Baitball Crankbait and Threadfin Shad Baitball Squarebill. Click and check out the new models.

All Koppers Baits
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Now is stock, Koppers Live Target Yearling Baits - October 14, 2014
Now is stock, Koppers Live Target Yearling Baitball hard baits. Five new models available. New baits include: Crankbait, Squarebill Crankbait, Jerkbait, Walking Bait and Rattle Bait

All Koppers Baits
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New 2015 Lucky Craft Products - October 13, 2014
NEW BAITS that are now in stock: Keroll Max, LC 3.5 X-14 Crankbaits, Flash Pointer 100
, LC DRS (3.5/4.5) Crankbaits, LC 2.0 D-10 Crankbait and LC 1.5 Spin Crankbait.
NEW COLORS that are in stock: Staysee 90 V2, Pointers and Gunfish.

All Lucky Craft Products
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Berkley Gulp! Hollow Shrimp - September 18, 2014
The Hollow Gulp! Shrimp has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fish! Even more impressive, the natural and biodegradable formula outfishes live bait in head to head field tests. Berkley Gulp! truly is the next generation in soft bait!

Berkley Gulp! Hollow Shrimp
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Rage Fish Attractants Liquid Mayhem - September 18, 2014
At Rage Fish Attractants we take a multifaceted approach to our systems by focusing on what we call the four S’s of successful fish attractants. Scent, Sustenance, Staying Power and Strength. When you use Liquid Mayhem bait scents you are using real bait in a super concentrated form that is enhanced with amino acids and bite stimulants… try it and you’ll quickly realize that Liquid Mayhem is quite unlike any other bait scents you have used.

Rage Fish Attractants Liquid Mayhem
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Strike King KVD 8.0 Magnum Squarebill Pro-Model Crankbaits - September 18, 2014
Designed to the specifications of BassMaster's Classic Champ Kevin VanDam. Perfect for shallow water power fishing. The square bill design and unique action will constantly “wander” with erratic action while still running true. It also helps deflect off cover to entice strikes. The KVD baits are designed with no internal rattles for a “silent” approach. 4" long, 1.5 oz

Strike King KVD 8.0 Magnum Squarebill Pro-Model Crankbaits
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