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Z-Man Hard Leg FrogZ - MORE COLORS - March 8, 2018
Topwater fishing fanatics, rejoice! Z-Man's dynamic Hard Leg FrogZ produce a lively, paddle foot swimming action. Extremely buoyant--floating even when rigged with the largest of magnum-sized hooks--this four-inch super amphibian is virtually indestructible and swims easily through the thickest of surface cover.
Z-Man Hard Leg FrogZ
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Z-Man MinnowZ - NOW IN STOCK - March 8, 2018
Z-Man's top-selling bait worldwide, MinnowZ replicate the look, action and strike-evoking attraction of a live minnow better than any soft bait on the market. Whether chasing largemouth, smallmouth, stripers, flounder, sea trout, snook, or reds, this bite-sized paddle tail swimbait will quickly become one of the most productive and versatile baits in your arsenal.
Z-Man MinnowZ
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Lew's Speed Beam Culling System - NEW CLIPS - March 8, 2018
The Lew's Culling Beam was designed for quick fish comparison. Wide and strong-gripping zinc-plated steel clips hold fish securely and unharmed. Beam and handle are corrosion-resistant anodized aluminum for long-lasting durability. The T-shaped handle affords a positive grip. New model now available!
Lew's Speed Beam Culling System
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Lew's Floating Key Chain - NOW IN STOCK - March 8, 2018
Lew's Floating Key Chain displays the Lew's Logo on high visibility yellow and is designed to float 1 or 2 keys.
Lew's Floating Key Chain
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Lew's David Fritts Get'r Back Lure Retriever - March 8, 2018
Designed by America's most renowned crankbait fisherman, David Fritts, the Get'r Back lure retriever does exactly what it says, it gets your lure back when lodged in underwater structure. Easy to use, the Get'r Back lure retriever has been tested in the toughest underwater obstructions with great recovery success.
Lew's David Fritts Get'r Back Lure Retriever
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Lew's Mach II Speed Spool SLP Baitcast Reel - NOW IN STOCK - March 8, 2018
Lew's Mach II Baitcast Reel raises the bar in looks and performance of a quality baitcast reel. The Mach II features Lew's exclusive Super Low Profile (SLP) platform that is more compact and offers superior balance and reduced torque for better control. The frame is strong and lightweight graphite with graphite sideplates. Winn advanced polymer Dri-Tac handle knobs provide a sure grip and the bowed 95mm anodized aluminum handle delivers plenty of cranking power.
Lew's Mach II Speed Spool SLP Baitcast Reel
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Lew's Laser MG Speed Spool Casting Reel - NOW IN STOCK - March 8, 2018
Not every angler wants to invest in a top-of-the-line model right at the start, so Lew's offers the Laser MG Speed Spool baitcaster as a workhorse option for any budget. It's important to know that the Laser MG is manufactured in the same factory as all Lew's reels and incorporates the same features, quality and engineering that are built into all Speed Spool models.
Lew's Laser MG Speed Spool Casting Reel
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Lew's Custom Lite Speed Stick Rods - NOW IN STOCK - March 8, 2018
Rod blanks are top grade 85 million modulus graphite for the perfect blend of strength and sensitivity in lightweight construction. The blanks are multi-layered for superior durability. Lew's exclusive SoftTouch skeletal reel seats have no edges so as not to rub anglers' fingers and hands. Rod handles are advanced polymer Winn split grips to provide the ultimate handling control and comfort.
Lew's Custom Lite Speed Stick Casting Rods
Lew's Custom Lite Speed Stick Spinning Rods
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Lew's David Fritts Perfect Crankbait Speed Stick Casting Rod - EXPANDED SELECTION - March 8, 2018
The David Fritts Perfect rod blanks feature a premium 42-million modulus graphite/glass composite blend that gives the rod the strength for casting and controlling crankbaits, making solid hooksets, and having the ideal flexibility to feel bites and fight big fish. The Perfect rods' guides are made of rugged stainless steel frames with aluminum oxide inserts.
Lew's David Fritts Perfect Crankbait Speed Stick Casting Rod
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Lew's Mach Speed Spin Spinning Reel - NOW IN STOCK - March 8, 2018
The Lew's Mach Speed Spin is a premium 8-bearing reel with Zero-Reverse anti-reverse and quality solid brass pinion gear. Housing the proven guts is a rugged graphite body and sidecover. The reel's SoftTouch finish adds a nice touch in durability and comfort.
Lew's Mach Speed Spin Spinning Reel
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Lew's Mach II Metal Speed Spin Spinning Reel - NEW SIZES - March 8, 2018
The Mach II Metal Speed Spin reel is a good all-purpose reel and features a lightweight yet rugged aluminum body, skeletal C40 carbon rotor and smooth 10-bearing system. The stainless steel bail is strong and balanced. The fold-down anodized aluminum handle is fitted with a Winn Dri-Tac Knob. The 100 and 400 sizes are new for this year.
Lew's Mach II Metal Speed Spin Spinning Reel
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Lew's Mach I Speed Spin Spinning Reel - NOW IN STOCK - March 8, 2018
The Mach I Speed Spin reel is a good all-purpose reel and features a lightweight yet rugged graphite body, skeletal C40 carbon rotor and smooth 10-bearing system. The stainless steel bail is strong and balanced. The spool is double anodized ported knurled aluminum. Pinion gear is precision-cut solid brass.
Lew's Mach I Speed Spin Spinning Reel
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Lew's Laser XL Speed Spin Big Water Spinning Reel - NOW IN STOCK - March 8, 2018
Big water, big fish, big reels...without the big price. Laser XL Speed Spin big reels provide a value-priced option when size does matter. Rugged graphite body and rotor proved the strength to take on the heavyweights, while a smooth ball-bearing drive and durable stainless steel bail wire ensure the reliable performance.
Lew's Laser XL Speed Spin Big Water Spinning Reel
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Lew's Laser G Speed Spin Spinning Reel - NOW IN STOCK - March 8, 2018
Sporting an all-new modern design, this 8-bearing spinning reel leaves no doubt as to its smoothness with the very first turn of its handle. When the reeling stops, it stops dead in its tracks thanks to a rock-solid Zero-Reverse one-way clutch bearing. The reel's frame is dependable graphite construction that looks great in its metallic finish.
Lew's Laser G Speed Spin Spinning Reel
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Lew's Speed Cast Casting Reel - NOW IN STOCK - March 8, 2018
Big line, big fish and big strength are what come to mind when looking at Lew's new Speed Cast round baitcasting reel with audible bait clicker. The Speed Cast features a 5-bearing system with stainless steel double-shielded ball bearings and a Zero Reverse one-way clutch bearing.
Lew's Speed Cast Casting Reel
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Bomber Fat Free Shads - NOW IN STOCK - March 8, 2018
The Bomber Fat Free Shad is a flat-sided and deep-diving crankbait with realistic colors and eyes. It's the crank that revolutionized the industry and brought flat-sided baits to the mainstream. New colors Blue Back Herring, Crawly Bottom, Green Ghost, Mimosa, Pure Shad, Shadtreuse, Speckled Perch, and Tiger Perch are now in stock in multiples sizes!
Bomber Fat Free Shad
Bomber Fat Free Fingerling
Bomber Fat Free Shad Jr.
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Bandit Lures Walleye Deep - NOW IN STOCK - March 8, 2018
The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. New colors Chrome/Red Eye, Clear, a new version of Humble Bee (07), Neon Shad, Red Fire Tiger, and Transparent Gizzard Shad are now in stock.
Bandit Lures Walleye Deep
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Bandit B-Shad - NOW IN STOCK - March 8, 2018
The Bandit B-Shad jerkbait/slender minnow plug is designed for both trolling and casting for bass, walleye, and even zander and other gamefish. New colors Chrome/Red Eye, a new version of Humble Bee (07), Orange Crush, Red Fire Tiger, Red Head, Transparent Gizzard Shad, Viral Perch, and Wild Thing are now in stock.
Bandit B-Shad
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Daiwa Tatula Elite Signature Series Bass Rods - NEW RODS - March 1, 2018
Daiwa's added Tatula Elite Series Bass Rods to its stellar line up. What makes these rods so special? These are true signature series rods that were developed by Daiwa's Pros such as Randy Howell, Brent Ehrler, Ish Monroe, Takahiro Omori, Andy Montgomery, Seth Feider and Cody Meyers. Each pro was asked to pick their favorite techniques and design specific rods to be the ultimate action to accomplish that technique.
Daiwa Tatula Elite Signature Series Bass Casting Rods
Daiwa Tatula Elite Signature Series Bass Spinning Rods
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Strike King Pro-Model Xtra-Deep (XD) Crankbaits - SPECIAL COLOR - March 1, 2018
The XD Series from Strike King. These baits are designed for one thing, to dive Xtra Deep! Designed by the pro's and featuring 3D eyes, free floating rattles and chip proof paint. You won't find color MM Moongill in Strike King's catalog, but it's a Mark Menendez special color we carry for you! It's now in stock in the 6XD model as well.
Strike King Pro-Model Xtra-Deep (XD) Crankbaits
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Z-Man TT Lures SnakelockZ Jigheads - NEW JIGHEAD - March 1, 2018
Designed for snag-free fishing in both fresh and saltwater environs, the SnakelockZ allows anglers to fish swimbaits, shads, worms, or craws through all types of cover thanks to its streamlined, bullet shaped head and weedless design.
Z-Man TT Lures SnakelockZ Jigheads
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Z-Man TT Lures HeadlockZ HD Jigheads - NOW IN STOCK - March 1, 2018
Designed to pair with ElaZtech plastics and to hold up to Australia's brutally strong gamefish, HeadlockZ HD jigheads are now available in the United States through an exclusive partnership between TT Lures and Z-Man! Built around extra heavy-duty Mustad UltraPoint hooks, anglers now can pair the toughest plastics around with equally tough jigheads.
Z-Man TT Lures HeadlockZ HD Jigheads
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Z-Man TT Lures NedlockZ HD Jigheads - NEW JIGHEAD - March 1, 2018
Designed specifically for Midwest finesse Ned Rig applications around heavy cover or high current areas that call for stouter tackle, TT Lures NedlockZ HD Jigheads are equipped with extra-heavy duty Mustad UltraPoint hooks that allow for heavier tackle and drag settings than standard Finesse ShroomZ jigheads.
Z-Man TT Lures NedlockZ HD Jigheads
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Z-Man JigheadZ - NOW IN STOCK - March 1, 2018
Expertly balanced and featuring strong Mustad UltraPoint hooks, JigheadZ's unique barbed-keeper design is a breeze to rig - even with 10X Tough ElaZtech baits - and prevents baits from sliding down after a missed strike or hard cast.
Z-Man JigheadZ
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Z-Man CrossEyeZ Power Finesse Jig - NEW JIG - March 1, 2018
A more compact, streamlined offering designed in conjunction with B.A.S.S. Elite Series pro and noted jig-fishing specialist David Walker, CrossEyeZ Power Finesse Jigs are ideal for casting, pitching, skipping and swimming.
Z-Man CrossEyeZ Power Finesse Jig
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