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Sebile Magic Swimmer - NEW DESIGN - January 16, 2017
Sebile's most renowned lure, the Magic Swimmer is a revolutionary design that undulates its jointed body and presents a very natural swimming action even during steady retrieves. Popular with anglers worldwide and used to attract all species in fresh or salt water, its natural swimming action is just too much for most gamefish to resist.
Sebile Magic Swimmer
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Sebile Magic Swimmer Soft - NEW DESIGN - January 16, 2017
The Magic Swimmer Soft is a jointed soft plastic bait that swims as well as the original Magic Swimmer hardbait, PLUS it can be rigged; Texas-rigged, Carolina-rigged or nose hook it for drop shotting. Intricate details and realistic swimming action bring this lure to life. Swim it, jig it, or jerk it, the Magic Swimmer Soft is sure to please in all situations.
Sebile Magic Swimmer Soft
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Sebile Pivot Frog - NEW DESIGN - January 16, 2017
Sebile's Pivot Frog, available in a 2 1/2" size and 8 color options, adds some much needed innovation to the hollow frog category. Using the Gravity Hook System, a pivoting single wide-gap hook, allows the hook to freely rotate position. This allows for fewer snags and increases hook-up and landing ratios.
Sebile Pivot Frog
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Sebile Vibrato - NEW DESIGN - January 16, 2017
As its name implies, the Vibrato has a natural vibrating action. But unlike any other vibrating lure it vibrates on the fall, when jigged, twitched, retrieved steadily or trolled in any way and at any speed! The unique constant vibration is due to the design of the body being deeply compressed with a wider belly and a thinner back, causing it to vibrate regardless of how it is fished.
Sebile Vibrato
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Abu Garcia Revo, Orra and Veritas - ON SALE - January 13, 2017
For a limited time enjoy lower prices on Abu Garcia Revo and Orra Reels and Veritas Rods!
Abu Garcia Sale
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Zoom Bait - NEW COLOR - January 12, 2017
Zoom Bait has added Huckleberry to their already huge lineup of colors. Try out this new color in the following models:
- Brush Hogs (Baby Brush Hog and Brush Hog)
- Finesse Worm
- Lizard (Lizard and Magnum Lizard)
- Mag II
- Ol' Monster
- Super Flukes
- Trick Worm
- Ultra-Vibe Speed Craw
- Z-Craw
- Z-Craw Jr.
Zoom Bait
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Berkley Flicker Minnow Pro Flash - NEW LURE - January 12, 2017
Berkley Flicker Minnows are pro designed and tournament proven. Using the same strict development standards from Flicker Shad, Berkley created a line of minnow baits that dive deeper with maximum flash and tail action. The Flicker Minnow body design, in combination with its impressive dive curve, get you to the fish quicker. The field test results are in -- and the result? These baits flat out Catch More Fish!
Berkley Flicker Minnow Pro Flash
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Berkley Flicker Minnow Pro Slick - NEW COLORS - January 12, 2017
We've added all four new colors in all four sizes of the Berkley Flicker Minnow Pro Slick!:
- Slick Black Pearl
- Slick Chartreuse
- Slick Pearl Silver
- Slick Smelt
Berkley Flicker Minnow Pro Slick
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Berkley Flicker Minnow - NEW COLORS - January 12, 2017
We've added all four new colors in the Berkley Flicker Minnow to now offer their entire selection!:
- Black Brass
- Blue Smelt
- Copper Head
- Lime Chrome
Berkley Flicker Minnow
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SpiderWire Stealth Translucent Braid - NEW FISHING LINE - January 12, 2017
SpiderWire Stealth Translucent is uniquely processed to provide high visibility to anglers above water, and less visibility to fish below. Made from Dyneema, The World's Strongest Fiber, the natural white fiber combined with a clear coating reduces the effects of an opaque fiber, resulting in translucency. Constructed to provide ultimate strength with the thinnest diameter for smooth and quiet performance. The no stretch properties of Dyneema PE fibers provides incredible sensitivity to instantly detect bites and structure.
SpiderWire Stealth Translucent Braid
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Berkley Fusion19 Treble 1x Hooks - NEW TERMINAL TACKLE - January 12, 2017
Berkley Fusion19 hooks are targeted to everyone, from the novice to the avid angler. The Treble Hook is an instrumental hook design used in a wide variety of angling methods. Each front of every package provides bait recommendations.
Berkley Fusion19 Treble 1x Hooks
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Berkley Fusion19 Finesse Wide Gap Hooks - NEW TERMINAL TACKLE - January 12, 2017
Berkley Fusion19 hooks are targeted to everyone, from the novice to the avid angler. The FWG is a finesse-style hook with a wide gap to ensure good hook-up ratios. Each front of every package provides bait recommendations.
Berkley Fusion19 Finesse Wide Gap Hooks
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Berkley Wild Thang - NEW COLORS AND SIZE - January 12, 2017
We've added six new colors and a new size (6.5) in the Berkley Wild Thang Crankbait to now offer their entire selection! Check out all six new colors:
- Brown Craw
- Green Gourd Craw
- Mud Craw
- PB&J Crawl
- Rusty Craw
- Spring Craw
Berkley Wild Thang
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Berkley Warpig - NEW COLORS - January 12, 2017
We've added six new colors in the Berkley Warpig Lipless Crankbait to now offer you their full selection! Check out all six new colors:
- Bleeding Shiner
- Brown Craw
- Firetiger
- Midnight Pearl
- Purdy Shad
- Rubbertail
Berkley Warpig
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Berkley Pitbull - NEW COLORS AND SIZES - January 12, 2017
We've added six new colors and two new sizes (3.5 and 7.5) in the Berkley Pitbull Crankbait to offer you their full selection! Check out all six new colors:
- Black/Chartreuse
- Ghost Brown Craw
- Ghost Green Craw
- Honey Shad
- Natural Bluegill
- Rubbertail
Berkley Pitbull
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Berkley Digger Crankbait - NEW COLORS AND SIZE - January 12, 2017
We've added new colors in the Berkley Digger Crankbait plus we've added the new 3.5 (1/4 oz) size as well to now carry their full selection! Check out all six new colors:
- Brown Craw
- Firetiger
- Honey Shad
- Irish Gold
- Sexy Back
- Spring Craw
Berkley Digger Crankbait
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Berkley Cutter Jerkbaits - NEW COLORS - January 12, 2017
We've added all the new colors in the Berkley Cutter 90+ and 110+ Jerkbaits, so we now carry their full selection. Check out the following six new colors:
- Ayu
- Blue Vapor
- Pearl Vapor
- Purple Glimmer
- Skeletor Vapor
- TN Vapor
Berkley Cutter 90+ Jerkbait
Berkley Cutter 110+ Jerkbait
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SpiderWire Baseball Hats - NOW IN STOCK - January 12, 2017
SpiderWire hats make a bold statement about recreation and fishing styles. Radical Spider logo represents an impressive fishing line where confidence exudes through the infamous "NOTHING GETS AWAY" attitude.
SpiderWire Baseball Hats
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SpiderWire Casual Hoodies - NOW IN STOCK - January 10, 2017
SpiderWire Casual Hoodies provide comfort in a radical style. SpiderWire logo is proudly worn in fishing, and non-fishing circles because of its cool and edgy design.
SpiderWire Casual Hoodies
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SpiderWire Logo Tee Shirt - NOW IN STOCK - January 10, 2017
SpiderWire Casual Tee's are made from 100% Super-Soft spun cotton. Silkscreen logo on front, and iconic spider-reel on back shoulder.
SpiderWire Logo Tee Shirt
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SpiderWire Performance Tee Shirt - NOW IN STOCK - January 10, 2017
SpiderWire Performance Tee's are made from Poly/Cotton blends. Lightweight and tight knit fabric provides excellent UV and wind protection. Silkscreen logos on front, back or sleeve prominently display one of the most popular Brand logo's in the fishing industry.
SpiderWire Performance Tee Shirt
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Berkley Havoc Grass Pig Jr. - NOW IN STOCK - January 6, 2017
We're now carrying the Berkley Havoc Grass Pig Jr. in addition to the regular size. This one is Pro designed by Bobby Lane and features a smaller body that rigs easier on jigheads.
Berkley Havoc Grass Pig Jr.
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Berkley Bad Shad - NEW COLORS - January 6, 2017
Berkley paired its world-class bait design engineers with a team of pro-anglers which includes hard bait legend and expert, David Fritts, to simply create dream baits. These hard baits capture the essence and action of artfully handcrafted wooden baits with exactness and durability from a synthetic science. The balanced designs throw straight and far and are consistently ready to run right out of the package without tuning.
Berkley Bad Shad
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Berkley Havoc Craw Fatty Jr. - NEW LURE - January 6, 2017
The Berkley Havoc Craw Fatty Jr. is Pro designed by Bobby Lane and features all the fish-pounding features you love in the Craw Fatty in a more compact delivery. It features bigger ribs and a wider body for maximum water disturbance, while its thinner body design results in flawless hook-ups.
Berkley Havoc Craw Fatty Jr.
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Berkley PowerBait Power Tubes - MORE COLORS AND SIZES - January 6, 2017
We've expanded our selection of Berkley PowerBait Power Tubes to now offer more colors and more sizes! White is a new color addition also this year in the 2.5" and 3.5" sizes.
Berkley PowerBait Power Tubes
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