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IMA Japan Beast Hunter - Now in Stock - September 9, 2011
Designed specifically to come through grass, without hanging up or losing effectiveness, the Beast Hunter coordinates the size of the lure’s body and thickness of its sides with the length and width of the lip. On 14-pound fluorocarbon it dominates the 10 to 13 foot range. With a very natural wobble – not too wide, not too tight – a subdued knocking sound not to turn off spooky bass, the Beast Hunter is a power bait that doesn’t overpower the situation.
IMA Japan Beast Hunter
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More New 2012 Strike King - September 2, 2011
Now in stock... Tour Grade Finesse Football Jigs, Tour Grade Heavy Hook Football Jig, Tour Grade Night Spinnerbaits and the new size for the KVD Square Bill Crankbaits.
Strike King Products
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New Zoom Special Run Color - 311 Spicy Craw - September 2, 2011
311 Spicy Craw is a mix of a pumpkin color with a mix of pinkish red swirls. Currently available in the Super Fluke Jr, Baby Brush Hog, Trick Worm and Finesse Worm. Search the buyers guide to view the colors.
Zoom Buyers Guide - Color: 311 Spicy Craw
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Zoom Z-Hog - Now in Stock - September 2, 2011
Zoom has come up with a great new bait for flipping and pitching, punching, trailering jigs or even buzzing it across the water. It's a mix of a few of their other baits. It is made up of the body from the Horny Toad, claws from the Super Chunk and flaps from the Brush Hog. 4" long, 8 per pack
Zoom Z-Hog
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Zoom Magnum Ol Monster - Now in Stock - September 2, 2011
Big worms just got bigger! This will certainly make a splash with the guys that are heaving big 12 inch worms. The new Magnum Ol’ Monster easily reaches 12 inches and it’s also beefier around the middle. The circumference of the original Ol’ Monster was about one inch. The new magnum version is about an inch and three eighths wide.
Zoom Magnum Ol Monster
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Meat - Uncle Josh's New Product Line - Now Available - September 2, 2011
Uncle Josh's Meat is the closest thing you can get to live bait. It's a totally new typr of pork bait, made from the fat without the hide attached. The result is a bait that is easy to put on and take off of the hook with an unbelievably lifelike action and natural texture. All of Uncle Josh's Meat is impregnated with genuine live-bait scent so they look, act, smell and taste like the real thing. The legendary durability of the natural pork means that each bait will catch multiple fish - and they're 100% biodegradable!
Meat Product Line
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Now in stock - 2012 Grande Bass New Colors - September 1, 2011
Brand new 2012 colors for the Grande Bass are now available. The new colors are available in the Bass Mutant, Honcho Worm and Rattlesnake.
Grande Bass New Colors
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St. Croix Rage Series Rods - Now Available - September 1, 2011
If you're like us, five o'clock is prime fishing time AM or PM. That kind of dedication requires rods that are as close to a sure thing as it gets. Of course, we're talking about our new Rage Series: Perfectly balanced SC' graphite rods with IPC technology that combine premium Pac Bay Minima micro guides with a small stripper guide for casting precision that borders on the unfair. All that casting could take a toll on your hands, but the Rage features our incredible neoprene skin handle that serves up unmatched comfort - pushing back that quitting hour as much as possible. Equally sweet, the neoprene grip actually improves when it gets wet. Yes sir, the new Rage is more than ready when the hook setting goes round the clock.
Rage Series Casting Rods
Rage Series Spinning Rods
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New Seaguar - Kanzen High-Performance Braid and Senshi Monofilament - August 31, 2011
Kanzen High-Performance Braid
Made from advanced microfibers, Kanzen is a high-performance braid featuring ultra-thin strands in a high-density weave. Designed to deliver maximum knot strength and abrasion resistance, this thin-diameter, world-class braid is amazingly sensitive and smooth casting.
Senshi Monofilament
This premium monofilament, engineered in Japan, provides the ideal balance of strength and sensitivity. It features extraordinary knot and tensile strength so you get solid hook-sets and can tackle heavy cover with confidence. Plus, Senshi is soft and supple, with excellent castability and flexibility. This sensitive, thin-diameter line easily detects structure, lure action and strikes for improved catch ratios.
All Seaguar Lines
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Damiki Air Craw - Now in Stock - August 30, 2011
The highly anticipated, Air Craw has been added to the Air Series! What makes the Air Craw different from most craw, inserted in each claw is an air pocket making the Air Craw stand up-right. The side of the craw has 6 attached appendages mimicking air bubbles. What ever the case is, the Air Craw will be standing up-right in defensive mode. This innovative bait has been proven to catch fish!
Damiki Air Craw
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New Jig - Strikezone Swim-Tastic Jig - August 26, 2011
The Swim-Tastic Jig was designed with the jig swimmer in mind. Build with a 6/0 Mustad Ultra Point Wide Gap Hook, the flat head allows the jig to plain off eliminating any roll and or line twist. Available in 1/4 and 3/8 oz.
Strikezone Swim-Tastic Jig
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New 2012 Jackall - Now in Stock - August 26, 2011
Now in stock... Jackal's Clone Fry, Clone Gill and Super Cross Tail Shad. Please check them out.
Jackall Lures
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2012 Strike King - August 26, 2011
In stock... New products include KVD Sexy Frog and Hack Attack Heavy Cover Flippin' Hook.
New colors and sizes with in Rodent, Pro-Model Crankbait, Red Eye Shad Crankbaits, Slab Hammer Crappie Crank, The Burner Spinnerbait, Rage Smokin Rooster and Hack Attack Jig. Please check them out.
Strike King Products
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2012 Gambler - New Colors - August 23, 2011
In stock, new 2012 colors for the KO Hangover skirts, Swim Jigs, Sweebo Worms and EZ & Big EZ Swimbaits. Please check them out.
Gambler Products
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New Zoom Color: 308 California 420 - August 23, 2011
Now available in these Zoom baits: Swimmin Super Flukes, Ultravibe Speed Craw, Super Flukes, Mag Lizard, Mag II Worm, U-Tale Worm, Finesse Worm and Trick Worm.
Zoom Buyers Guide - Color: 308 California 420
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Power Team Lures - New Color - Smoke Purple Flake - August 23, 2011
Smoke Purple Flake is now available in the Craw D'oeuvre, Food Chain Tubes and grubs. Please check out this new color.
Power Team Lures
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2012 Ima Japan - Foxy Fry and new colors - August 16, 2011
New bait: Foxy Fry - “It’s a deep diving jerkbait and a crankbait rolled into one,” said FLW pro Michael Murphy, one of the driving forces behind IMA’s wildly successful Flit Series. “In the early, early spring, you can fish it slowly,” he said. “It gets down deep in a hurry and presents a small package that those fish haven’t seen before. Then when it warms up you can use it more like a crankbait. It’s also a killer around riprap.”
Plus new 2012 colors for the Square Bill, Shaker, Flits, Skimmers and Rattlin Roumbas
Ima Japan Products
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Airrus Co-Matrix 2.0 - Available for Pre Order - August 11, 2011
The Co-Matrix 2.0 is a re-styled version of the original 457 series that put Airrus on the map. Built around the original Co-Matrix blanks the new Co-Matrix 2.0 now sports a split reel seat for maximum hand to blank contact, a stylist machined aluminum butt cap that won’t catch in your shirt and features the proprietary Airrus Micro Guide system for longer more accurate casts. Maintaining the original blank tapers and construction has allowed us to retain those characteristics which made the original 457 series such a valued part of a fisherman’s arsenal whether they are a Weekender or an Elite Pro. The old adage “If it isn’t broke, don’t fix it” had a lot to do with it as well.
Airrus Rods
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Three New Cold Steel Baits - August 11, 2011
The new 2012 Majestic Worm, Tricky Finesse Worm and Soft Swim Baits are now available from Cold Steel. Please give them a look.
Cold Steel Baits
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Real Fish Bait Company Trout Swimbait - Now Available - August 10, 2011
Great bait to slow roll in deep water. Swim the bait across rocky points, drop offs or shallow weed beds. Take treble hook off when throwing in weedy, woody areas. Use the treble hook across the back as a ‘stinger’ hook. In deeper, open water, put treble hook back on. Match color of rainbow trout with same forage as in the lakes, rivers.
Real Fish Bait Company Trout Swimbait
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ABT Lures - Now available at LBF - August 10, 2011
You can work the new ABT Banshee Swimbait fast or slow, shallow or deep, even as a topwater lure, and still maintain the same life-like swimming action. The versatility of this unique jointed swimbait makes it the perfect choice for a wide variety of fishing situations and applications.
ABT’s “X-2” deep-diving crankbaits are not only much easier to retrieve than traditional crankbaits, they also get down to the strike zone faster. That means your lure will spend more time in productive water. And that translates into more bass in the livewell. Add some of these hot new baits to your freshwater fishing arsenal.
ABT Lures
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Shimano Rods - Now Available for Pre-Order - August 10, 2011
The 2012 Clarus, Crucial, Compre, Convergence and Sellus rods are now available for pre-order. Available for shipping mid September.
Shimano Pre-Order
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2012 Damiki Products - August 5, 2011
Now in stock... Damiki Hydra Evolution, Tokon 90 Series Minnow, D-Pop 70 Series and D-Hold Hooks
Damiki Products
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New Zoom Visors - August 5, 2011
Three new visors are now available from Zoom. One size fits all, adjustable strap in the back.
Zoom Products
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New Zoom Color: 308 California 420 - August 5, 2011
New Zoom color for 2012 is: 308 California 420. It is now in stock for the following baits: Brush Hogs size 022, 6" Lizard and Trick Worm
Zoom Buyers Guide - Color: 308 California 420
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