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Fishing Tackle Announcements & Messages


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3 Brothers Baits A-Rig 5-Wire Long Umbrella Rig - NOW AVAILABLE 3 Brothers Baits A-Rig 5-Wire Long Umbrella Rig - NOW AVAILABLE - August 1, 2024
Certain times of year if you don't have this on your deck, you're missing out. 3 Brothers builds their A-Rig around durable, flexible wire that retains its shape and stays strong fish after fish. The wires are integrated into the head to handle the abuse the fish are going to give it. The traditional head is 3/8 oz on bass rigs.

  • 3 Brothers Baits A-Rig 5-Wire Long Umbrella Rig

  • Zoom Micro Ultra-Vibe Speed Craw - NEW IN SOFT BAITS Zoom Micro Ultra-Vibe Speed Craw - NEW IN SOFT BAITS - August 1, 2024
    A smaller version of their popular Ultra-Vibe Speed Craw, the Zoom Micro Ultra-Vibe Speed Craw is ideally suited for Ned rigging and more finesse applications such as a trailer for a micro jig.

  • Zoom Micro Ultra-Vibe Speed Craw

  • Evergreen SB 77.7 Topwater Plug - NEW COLORS Evergreen SB 77.7 Topwater Plug - NEW COLORS - August 1, 2024
    A small bait with ultimate long casting ability & walking action. Predators can't resist the outstanding surface action emitted by the SB- 77.7. New colors Ice Fish and Pink are now available.

  • Evergreen SB 77.7 Topwater Plug

  • Zoom Tab Tail Worm - ALL SPECIAL RUN COLORS Zoom Tab Tail Worm - ALL SPECIAL RUN COLORS - August 1, 2024
    The Zoom Bait Tab Tail Worm is a 7" curly tail worm only available in special run colors. The "tab" on the end of this worm produces a "dragging" effect of injured prey to help entice the next big bass.

  • Zoom Tab Tail Worm

  • Zoom Shimmer Shad - NEW COLORS & SIZES Zoom Shimmer Shad - NEW COLORS & SIZES - August 1, 2024
    The Shimmer Shad has the classic slim baitfish design, ribbed skeleton rear section and forked tail that quiver at any speed. Their uses are only limited by your imagination. The primary usage to date has been as a trailer. There's now a smaller 3" and 3.6" size to complement the original 4.25". Also check out new colors Black, Silver Shad, and Tennessee Shad. Plus we also have special run colors Albino, Blue/Pearl Hologram, Disco Green, Electric Shad, and Purple Smoke.

  • Zoom Shimmer Shad

  • $40 OFF Shimano Vanford F Spinning Reel $40 OFF Shimano Vanford F Spinning Reel - August 1, 2024
    Save $40 on Shimano Vanford F Spinning Reel. While supplies last! Limited quantities available! Regular price $259.99, SALE PRICE $219.99!

  • Shimano Vanford F Spinning Reel

  • Duckett Fishing Sway Minnow - NEW IN SOFT BAITS Duckett Fishing Sway Minnow - NEW IN SOFT BAITS - August 1, 2024
    The Sway Minnow features Duckett's new Soratobu Wing Technology, which imparts a lifelike rocking and swaying motion, almost as if it's flying through the water. This unique action, combined with the bait's ability to hover in the water column, tempts bass with an easy meal, keeping the bait in the target zone longer and making it irresistible even to lethargic fish.

  • Duckett Fishing Sway Minnow

  • Zoom Trick Worm - 174 Colors Available Zoom Trick Worm - 174 Colors Available - July 19, 2024
    The Trick Worm was the original floating worm, deadly for twitching and deadsticking weightless for a stealth approach to shallow water bass, but in recent years it has become the gold standard for so much more. Savvy pros have realized that its straight, slender profile is perfect on the back of a shakey head or Carolina rigged. Choose from an insane 174 colors, which is over 5 times the colors you'll see on Zoom's website.

  • Zoom Trick Worm

  • Zoom Magnum Trick Worm - 70 Colors Available Zoom Magnum Trick Worm - 70 Colors Available - July 19, 2024
    The Magnum Trick Worm is a key choice for anglers who want to present a slightly beefier package to fish that might be spooked by something with more appendages. Rigged alone on a wide gap hook or wacky rigged, its sashaying action will tempt even the wariest bass. Select from 70 colors, 7 times that of the Zoom website.

  • Zoom Magnum Trick Worm

  • Zoom Finesse Worm - 156 Colors Available Zoom Finesse Worm - 156 Colors Available - July 19, 2024
    Often copied, but never matched, the original Finesse Worm is a smaller version of the popular Zoom Trick Worm and can be rigged in a variety of ways, including wacky style on a small hook, on a darter head, splitshot or on a shakey or finesse jig head. Its subtle action and natural undulations attract bass anywhere they swim. Choose from a massive 156 color selection, 5 times that of Zoom's website.

  • Zoom Finesse Worm

  • Zoom Magnum Finesse Worm - 50 Colors Available Zoom Magnum Finesse Worm - 50 Colors Available - July 19, 2024
    The Magnum Finesse worm is about twice as thick as the standard Zoom Finesse worm, but only about a quarter inch longer, so it pushes lots of water in a compact package, making it a favorite when the bite is tough on big bass factories. Rig it weightless, on a Texas rig, or on a jumbo shakey head. Browse 5 times the amount listed on Zoom's website with 50 colors on our page to choose from.

  • Zoom Magnum Finesse Worm

  • Zoom Super Hog - 16 Colors Available Zoom Super Hog - 16 Colors Available - July 19, 2024
    The Super Hog takes all of the best characteristics of the incredible Brush Hog and swaps out the long tails for a flat, thin, splittable tail that causes it to glide on the fall. Holds a big hook in a compact package and comes in all of the best flipping colors. We offer 5 times the number of colors on Zoom's website, with 16 available.

  • Zoom Super Hog

  • Zoom Z-Hog Series - 24 Models Available Zoom Z-Hog Series - 24 Models Available - July 19, 2024
    Paired with a heavy weight, the compact body of the Z-Hog allows it to penetrate cover that was previously thought too dense to fish. With flappers on the side and a "rabbit ears" tail, it has just enough glide to emulate a fleeing baitfish, causing a previously wary big bass to react in a hurry. Choose from 10 colors in the 3.5" Z-Hog Jr. and 14 colors in the 4" Z-Hog.

  • Zoom Z-Hog Series

  • Zoom Baby Brush Hog - 127 Colors Available Zoom Baby Brush Hog - 127 Colors Available - July 19, 2024
    The most versatile creature bait on the market, this four inch package of dynamite has tails, wings and arms that slither with the slightest provocation, but a small body that'll ease into the tightest crevices where big bass live and wait for their meals. Shop from a huge selection of 127 colors, 4 times the amount shown on Zoom's website.

  • Zoom Baby Brush Hog

  • Zoom Midsize Brush Hog - 24 Colors Available Zoom Midsize Brush Hog - 24 Colors Available - July 19, 2024
    The Midsize Brush Hog splits the difference when the Baby is too small and the Standard is just a bit too large. It has the same proportions and action as both its little brother and big brother, just in an in- between size that'll attract both numbers of tournament-sized fish and the kicker needed to seal the deal. Select from 24 colors, 3 times the number seen on Zoom's website.

  • Zoom Midsize Brush Hog

  • Zoom Brush Hog - 92 Colors Available Zoom Brush Hog - 92 Colors Available - July 19, 2024
    The creature bait that started it all, the Zoom Brush Hog has tempted big bass from coast to coast for decades and it continues to be the standard-bearer for this category. It'll hold a big hook but you can vary the weight to keep it slowly fluttering through the strike zone or plummeting into the depths where big bass lurk. Choose from a large selection of 92 colors, over 6 times the colors shown on Zoom's website.

  • Zoom Brush Hog

  • Zoom Baby Brush Craw - 11 Colors Available Zoom Baby Brush Craw - 11 Colors Available - July 19, 2024
    The 4" baby brother of the popular new Zoom Brush Craw, with 11 colors to choose from.

  • Zoom Bait Baby Brush Craw

  • Zoom Brush Craw - 12 Colors Available Zoom Brush Craw - 12 Colors Available - July 19, 2024
    Using the proven shape of the Brush Hog and adding a slight tweak by placing crawfish claws where the curly tails formerly resided. The appendages are bigger, so there's more bulk when the fish are attracted to a more aggressive action, letting the bass know it’s there. A dozen colors to choose from in the 5.5" Zoom Brush Craw.

  • Zoom Bait Brush Craw

  • Zoom Z-Craw Worm - 21 Colors Available Zoom Z-Craw Worm - 21 Colors Available - July 19, 2024
    The Z-Craw Worm combines the body of Zoom's Mag Finesse worm with the tail of the ultra- popular Z-Craw. This provides exactly the right combination of bulk and finesse to create a profile that will lure fish under any conditions. We offer 21 colors in this lure, over double the number seen on Zoom's website.

  • Zoom Z-Craw Worm

  • Zoom Ultra-Vibe Speed Worm - 60 Colors Available Zoom Ultra-Vibe Speed Worm - 60 Colors Available - July 19, 2024
    The Zoom Ultra Vibe Speed Worm was designed to trigger the predatory instinct in bass. You can buzz it on top,, swim it below the surface or rig it Texas or Carolina style – the tail will elicit strikes when others don't. Find 60 colors available, more than 5 times the amount listed on Zoom's website.

  • Zoom Ultra-Vibe Speed Worm

  • Zoom Magnum Ultra-Vibe Speed Worm - 47 Colors Available Zoom Magnum Ultra-Vibe Speed Worm - 47 Colors Available - July 19, 2024
    The Magnum Ultra Vibe Speed Worm was designed to trigger the predatory instinct in bass, just like its little brother, but in a package that'll tempt the biggest bass on the lake. It combines the realistic look and action of a worm with the unique sound profile of the Ultra Vibe Tail for maximum water disturbance. Choose from 47 colors, over 6 times the number you'll see listed on Zoom's website.

  • Zoom Magnum Ultra-Vibe Speed Worm

  • Zoom Super Flukes - 217 Models Available Zoom Super Flukes - 217 Models Available - July 18, 2024
    The deep belly of the Super Fluke causes it to dart, glide and knuckleball through the water, while its universal baitfish size allows it to tempt both limit-sized bass and the biggest fish on your lake. We offer 61 colors in the 4" Super Fluke Jr., 122 in the 5.25" Super Fluke, and 34 in the 7" Magnum Super Fluke.

  • Zoom Super Flukes

  • Zoom Lizards - 218 Models Available Zoom Lizards - 218 Models Available - July 18, 2024
    The best-selling lizard of all time attained that status for good reason. The six-inch size will catch the biggest fish in your lake, but it's also a limit-getter, perfect for just about every situation and every rig that you use for soft plastics. There are 21 colors available in the 4" Mini Lizard, 11 in the 5" Lizard, a whopping 124 in the 6" Lizard, and 62 in the 8" Magnum Lizard.

  • Zoom Lizards

  • Zoom Super Speed Craw - 49 Colors Available Zoom Super Speed Craw - 49 Colors Available - July 18, 2024
    Zoom took the Ultra-Vibe speed craw and added wider, bulkier claws to the end for times when even more action is needed. This lure pushes a ton of water and at rest the claws stand up in a defensive posture to trigger strikes from trailing bass. Choose from 49 colors, almost 5 times the listing on Zoom's website.

  • Zoom Super Speed Craw

  • Zoom Ultra-Vibe Speed Craw - 120 Colors Available Zoom Ultra-Vibe Speed Craw - 120 Colors Available - July 18, 2024
    With its compact shape and fast-paddling tails, the Ultra-Vibe Speed Craw is a jack of all trades and a master of many. It's great by itself, dragged slowly across the bottom or pitched into heavy cover, but you can also affix it to the back of a swim jig or a vibrating jig for the deadliest trailer ever. We offer an astounding 120 colors, over 4 times the number listed on Zoom's website.

  • Zoom Ultra-Vibe Speed Craw

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