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Over the past few years St. Croix has become
recognized as an industry pioneer in rod
technology. Our unique rod building process
aligns today’s most advanced materials with
the time-honored tradition of
handcraftmanship. Thanks to the sophisticated
computer system we developed, our blanks are
built with the highest level of precision in
the industry. A level of precision, we might
add, that ultimately means you pay less for a
rod. We’re also perhaps the only rod company
that employs engineers to work alongside our
rod designers ensuring we take full advantage
of all available technologies.
But in the end, we know all the technology in
the world can’t replace a personal touch.
Which is why every guide, every grip and
every reel seat is hand-assembled on every
blank right here in Park Falls. It’s this
individuality that is the soul of St. Croix
rods. And why they’re so uniquely different
than anything else you can cast.
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