Bill Norman crankbaits have been an economically priced, American Made workhorse of a lure for many years. This popular body design is often imitated, but never copied. The Bill Norman line offers a bait for almost every fishing situation. Whether you opt to use 1/4 oz Deep Baby N for fishing in the 6-10 foot range or the Suspending Deep Diving 22 to fish deeper water breaks, The Norman line has the lure your looking for. Dozens of realistic Gel Coat finishes allow you to match the forage fish in your lake. Bill Norman Gel Coat lures come equipped with quality Gamakatsu® treble hooks to keep them on once they hit. And best of all, Bill Norman lures are Made in the U.S.A.
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