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FISHING TACKLE NEWS & ANNOUNCEMENTS

6th Sense Crube 3.0 - NOW AVAILABLE
6th Sense Crube 3.0 - NOW AVAILABLE  May 15, 2025

The Crube 3.0 blends the classic appeal of a tube with the lifelike realism of a crawfish, creating a one-of-a-kind bait that bass can't resist. Measuring 3 inches, it's the perfect bite-sized profile for all species of bass, featuring a tube-style body with 14 pulsating appendages—6 legs, 2 claws, and 6 tentacles— for unmatched underwater action.

6th Sense Bladed Keel Weighted Hook - FULL SELECTION
6th Sense Bladed Keel Weighted Hook - FULL SELECTION  May 15, 2025

The 6th Sense Bladed Keel Weighted Hooks are perfect for their Sweep, Divine Swimbaits, as well as other soft plastics swimbaits and jerkbaits. This widegap hook design provides the perfect amount of gap to allow larger bodied plastics to compress down and ensure a solid hook-set every time. We added all their sizes.

Zoom Bait Winged Fluke - NEW SIZES & COLOR
Zoom Bait Winged Fluke - NEW SIZES & COLOR  May 14, 2025

The Winged Fluke is a fresh take on the classic Super Fluke and is now available in select colors in new 6.5" and 7.5" sizes. The Winged Fluke features a small wing on each side of its head that makes it an excellent choice for modern fishing techniques. Designed to be on a jig head or as a hover strolling bait, the flat sides allow it to rock back and forth when you shake it. Also check out new color Reservoir Shad.

Gamma Edge 100% Fluorocarbon Line - MORE SIZES
Gamma Edge 100% Fluorocarbon Line - MORE SIZES  May 8, 2025

GAMMA EDGE is the one line that does it all, giving you a true competitive EDGE! GAMMA's exclusive process provides desired attributes such as sensitivity, castability, strength, abrasion resistance, invisibility and shock resistance. We've added the 20 and 25 lb bulk spools due to customer request.

Gary Yamamoto Paddle Tail Zako Swimbait - MORE COLORS
Gary Yamamoto Paddle Tail Zako Swimbait - MORE COLORS  May 2, 2025

The Paddle Tail Zako is everything you know and love about the Zako swimbait, but with a little more action! Featuring the same durable body as the traditional Zako, the Paddle Tail Zako implements a rectangular tail to give it that hard-kicking swimming motion anglers desire. We added color Blue Craw to the lineup.

MORE NEWS!