When serious tournament anglers are looking for a workhorse they can trust, the reach for their Concept C. Why? It’s the lightest reel in its class, and not because it’s full of plastic.

Airfoil Carbon sideplates, aluminum frame, and double anodized hardened main shaft make sure you get consistent performance under extreme pressure. That plus 22 lbs of Bulldog drag make it the only unstoppable force on the water, not the fish.

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