Land Big Fish, Rated the #1 Angling Website by Forbes Magazine
This week check out some of our more recent additions to our Yamamoto lineup along with some Lew's reels back in stock, more of our expansive Strike King Mr. Crappie selection, great deals, and more. Also save big with 20% off our world's largest selection of Zoom Bait with our weekly special! And as always, thanks for allowing us into your inbox.


Strike King Tumbleweed Floating


Core Tackle Swim Jig


Daiwa Tatula 100 TWS Baitcasting Reel


6th Sense Bodega


Strike King Tour Grade Bitsy Crackin' Tube Jighead



Lew's Custom Lite Shallow Spool Casting Reel

Gary Yamamoto Sensei Worm


Click For Full Details Lew's Custom Series Gen 3 Casting Reel - FULL SELECTION
Doubling down on power and efficiency, Lew's Custom Baitcast Reel is a force to be reckoned with. Experience top performance with the new ParaMag RX Braking System, providing maximum cast control without sacrificing casting distance. The one-piece aluminum frame with recessed brake dial design allows for all-day palming comfort with effortlessly smooth operation. We offer all models.

  • Lew's Custom Series Gen 3 Casting Reel

  • Click For Full Details Lew's Custom Lite Shallow Spool Casting Reel - NOW AVAILABLE
    Equipping finesse anglers with ultimate baitcasting distance and control, the Lew's Custom Lite Shallow Spool Baitcast Reel is built for baitcast enthusiasts who rely on finesse crankbaits, small topwaters, and lightweight soft plastics to get the job done. The Custom Lite is built with a premium QuietCast Adjustable Centrifugal Braking system.

  • Lew's Custom Lite Shallow Spool Casting Reel

  • Click For Full Details Lew's Custom Lite Shallow Spool Spinning Reel - NOW AVAILABLE
    Experience enhanced efficiency and superior power with the Lew's Custom Lite SS 200 Spinning Reel. Tailored for finesse applications, the innovative shallow spool design strategically reduces line capacity to eliminate line waste and the need for backing, especially when using braided line. The reel is extremely lightweight due to its Tanso Tech frame and rotor.

  • Lew's Custom Lite Shallow Spool Spinning Reel

  • Click For Full 
Details Zebco 404 Spincast Reel - NOW AVAILABLE
    Legendary heavy-duty performance and durability. With all-metal gears built to reel in bigger lures and bigger fish! Pre-spooled with tough 15 lb line.

  • Zebco 404 Spincast Reel

  • Click For Full Details Gary Yamamoto Slinko Floater - NOW AVAILABLE
    The 5.5" Slinko is unlike anything in Yamamoto's product line. First, the ribbed shape body allows for bulk while maintaining the classic Senko profile. The ribs not only make for great hooksets, they put off bubbles to give a more lifelike presentation. The most important aspect of the Slinko is its construction from their new Mega Floater Formula.

  • Gary Yamamoto Slinko Floater

  • Click For Full Details Gary Yamamoto Sensei Worm - NOW AVAILABLE
    From the creators of the most successful soft plastic worm of all time comes the ultimate bait for finesse fishing applications. The Sensei worm from Yamamoto Baits is a straight tail finesse worm measuring 6.5" in length. The Sensei worm features a custom-tailored soft plastic formula that leaves the worm neutrally buoyant in the water.

  • Gary Yamamoto Sensei Worm

  • Click For Full Details Strike King Mr. Crappie Shadpole - FULL SELECTION
    The Mr. Crappie by Strike King Shadpole crappie fishing lure is a soft plastic bait that combines a minnow profile body with the squiggling tail of a tadpole. The 2-inch lure has a darting action that coaxes even the most wary fish into biting. This top-rated fishing lure triggers crappie, bluegill, bream, and perch throughout the season.

  • Strike King Mr. Crappie Shadpole

  • Click For Full Details Strike King Mr. Crappie Shadpole Curlytail - FULL SELECTION
    The Mr. Crappie by Strike King Shadpole Curlytail crappie fishing lure is a soft plastic grub with a high-action, exaggerated curly tail. The 2-inch lure has the profile and swimming action of a small threadfin shad, a favorite meal of trophy-caliber crappie. This top-rated fishing lure triggers crappie, bluegill, bream, and perch throughout the season. We carry the full color selection!

  • Strike King Mr. Crappie Shadpole Curlytail

  • Click For Full Details Strike King Mr. Crappie Spin Baby Single Colorado Spinnerbait - FULL SELECTION
    The crappie will eat a spinnerbait too! Especially the 1/8 oz Spin Baby. Tie one on and start bringing up some slabs! We offer all available colors.

  • Strike King Mr. Crappie Spin Baby Single Colorado Spinnerbait

  • Click For Full Details Mustad UltraPoint Grip-Pin Max 3X Strong Punching Hook G34133NP - NOW AVAILABLE
    The Mustad Grip-Pin Max hooks feature a molded resin pin that securely anchors a wide range of baits to the hook for a "no slip, no slide" design without tearing the soft bait. The 3X strong wire hook is an ideal choice for a wide range of soft plastic lures such as shads, worms or swim baits. The extra strong hook is perfect fishing around heavy cover targeting a wide variety of strong species.

  • Mustad UltraPoint Grip-Pin Max 3X Strong Punching Hook G34133NP

  • Click For Full Details Zebco Outcast Monofilament Line - FULL SELECTION
    Zebco Outcast® Monofilament Line is designed for all types of fishing situations with low memory and stretch while providing high tensile strength. We offer both colors in all available sizes.

  • Zebco Outcast Monofilament Line Blue
  • Zebco Outcast Monofilament Line Clear

  • Click For Full Details Eagle Claw Lazer Sharp Wacky Worm Fishing Tool - NOW AVAILABLE
    Make wacky worm rigging easier with the Laxer Sharp Wacky Worm Fishing Tool. Adding an O-ring helps to prevent the hook tearing up baits due to snags, hard casts, or aggressive bites. Easy to apply ring with tool, by simply inserting favorite plastic worm inside tool and roll O-ring on to the worm. Insert your favorite Eagle Claw Wacky Hook under the O-ring.

  • Eagle Claw Lazer Sharp Wacky Worm Fishing Tool

  • Click For Full Details T-H Marine Bilge Pump Float Switch - NOW AVAILABLE
    Ensure the safety and efficiency of your boat's bilge pump system with the Bilge Pump Float Switch from T-H Marine. This reliable and durable switch is designed to automatically activate your bilge pump when the water level rises. With its compact and easy-to-install design, it seamlessly integrates into your boat's existing wiring system.

  • T-H Marine Bilge Pump Float Switch

  • Click For Full Details T-H Marine 4-Way Trunk Side Trailer Wire Connector - NOW AVAILABLE
    This wired trunk and trailer connector allows for flexible use as a 24" extension or can be cut to the desired length. Built with 12 Volt DC specifications and color-coded wires for easy installation.

  • T-H Marine 4-Way Trunk Side Trailer Wire Connector

  • Click 
For Full Details 30% OFF G. Loomis Mint Condition Used Fishing Rods
    Save 30% on all G. Loomis Mint Condition Used Fishing Rods. While supplies last! Limited quantities available!

  • G. Loomis Mint Condition Used Casting Rods
  • G. Loomis Mint Condition Used Spinning Rods

  • Click For Full Details Buy One Get One Free - Duckett Fishing Jacob Wheeler Signature Series Casting Rods
    Only two models remain of the Duckett Fishing Jacob Wheeler Signature Series Casting Rods at this price! BUY ONE AT THE REGULAR PRICE OF $159.99 AND YOU GET ONE OF THE SAME MODEL FOR FREE. YOU BUY ONE AND WE GIVE YOU ONE!

  • Duckett Fishing Jacob Wheeler Signature Series Casting Rods Buy One Get One Free

  • Click For Full Details Buy One Get One Free - Lew's Pro 1 Series Spinning Rod
    Save $99.99 on Lew's Pro 1 Series Spinning Rod. When you buy 1 we give you 1 of the same for FREE. That's 50% off retail price! While supplies last! Limited quantities available! Regular retail price for two rods $199.98, SALE PRICE $99.99!

  • Lew's Pro 1 Series Spinning Rod Buy One Get One Free

  • Click For Full Details 25% OFF Shimano Antares A Low Profile Casting Reel
    Save $162.50 on Shimano Antares A Low Profile Casting Reel. While supplies last! Limited quantities available! Regular price $649.99, SALE PRICE $487.49!

  • Shimano Antares A Low Profile Casting Reel

  • Click For Full Details 65% OFF Quantum Throttle Casting Reel
    Save $55 on Quantum Throttle Baitcast Reel. That's 65% off retail price! While supplies last! Limited quantities available! Regular retail price $84.99, SALE PRICE $29.99!

  • Quantum Throttle Casting Reel

  • Click For Full Details 50% OFF 13 Fishing Code Neon Spinning Reel New Without Box
    Save 50% on 13 Fishing Code Neon Spinning Reel New Without Box. While supplies last! Limited quantities available! Regular price $39.99, SALE PRICE $19.99!

  • 13 Fishing Code Neon Spinning Reel New Without Box

  • Click For 
Full Details 60% OFF 13 Fishing Code Black Spinning Reel New Without Box
    Save $30 on 13 Fishing Code Black Spinning Reel New Without Box. While supplies last! Limited quantities available! Regular price $49.99, SALE PRICE $19.99!

  • 13 Fishing Code Black Spinning Reel New Without Box

  • Click For Full Details 33% OFF Lew's American Hero WeGo 2 ABS Spincast Reel
    Save $5 on Lew's American Hero WeGo 2 ABS Spincast Reel. While supplies last! Limited quantities available! Regular price $14.99, SALE PRICE $9.99!

  • Lew's American Hero WeGo 2 ABS Spincast Reel

  • ***CHECK OUT OUR SALES PAGE*** Sale Items

    Home Page | View All Product News | View All New Products | View All Sale Items


    We post daily store news, new arrivals, and exclusive sales opportunities. Like and follow our Facebook page!