The Emperor line of rods are truly the "King" of rods, ideal for the fisherman who is serious about his craft. The Emperor has a MLS composite handle (like Favorite's Summit) for the ultimate in feel. This is combined with Fuji line guides, custom real seat, topped with a custom aluminum "crown" for perfect balance. The "crown" also serves as a keeper. The rod is made 4-D hydrographic paint allowing the rod to change colors Based on the Lighting environment. This Korean custom blank is made from Sky Flex 40 ton carbon fiber. Value for your money? At $229.99, this is it.