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Fishing Tackle Announcements & Messages


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Damiki Armor Shad Paddle Tail Swimbait - NEW SOFT BAIT Damiki Armor Shad Paddle Tail Swimbait - NEW SOFT BAIT - April 19, 2018
The Damiki Armor Shad Paddle Tail Swimbait mimics a small shad with an appealing natural profile and lifelike feel loaded with scent, along with an added paddle tail to provide a kicking action that fish can't resist. It can prove useful with a wide variety of techniques and rigs, and is available in Damiki's awesome two-tone colors!

  • Damiki Armor Shad Paddle Tail Swimbait

  • 6th Sense Lures Quake Thud Lipless Crankbait - NEW HARD BAIT 6th Sense Lures Quake Thud Lipless Crankbait - NEW HARD BAIT - April 19, 2018
    The 6th Sense Quake Thud has an action unlike most typical lipless crankbaits. Utilizing a dual flat back design, this lure was designed to grab more water and increase vibrations. The intense knocking sound from the Thud creates an enticing vibration that is uniquely different than traditional BB's.

  • 6th Sense Lures Quake Thud Lipless Crankbait

  • 6th Sense Lures SplashBack Topwater Popper - NOW IN STOCK 6th Sense Lures SplashBack Topwater Popper - NOW IN STOCK - April 19, 2018
    SplashBack is able to cut through water with ease; making "walking the dog" an easy task. Its extra-open mouth spits and chugs like no other surface lure, while still creating a classic "bloop" when needed. At rest, it moves side to side due to its flat sided profile. Throw in an internal casting chamber/rattle, 3D eyes and beyond-lifelike details, and you have the most versatile topwater out there. Check out new color Black Magic!

  • 6th Sense Lures SplashBack Topwater Popper

  • 6th Sense Lures Quake Lipless Crankbait - NOW IN STOCK 6th Sense Lures Quake Lipless Crankbait - NOW IN STOCK - April 19, 2018
    The 6th Sense Quake has an action unlike most typical lipless crankbaits. Utilizing a dual flat back design, this lure was designed to grab more water and increase vibrations. These vibrations bring a different thump and feel to the fish, resulting in more bites. Fitted with super sharp black nickel hooks and top of the line paint schemes, the Quake will speak for itself with its power fishing capabilities.

  • 6th Sense Lures Quake Lipless Crankbait

  • 6th Sense Lures Snatch 70X Lipless Crankbait - MORE COLORS 6th Sense Lures Snatch 70X Lipless Crankbait - MORE COLORS - April 19, 2018
    The 6th Sense Snatch 70X Lipless Crankbait rips through grass, deflects off rocks, or simply vibrates in open water for suspended or schooling fish. Fitted with sharp black nickel hooks and an oval split ring, these lipless crankbaits create a series of sounds/vibrations that catch more fish. Now stocking more colors.

  • 6th Sense Lures Snatch 70X Lipless Crankbait

  • 6th Sense Snatch 70FRS Lipless Crankbait -  MORE COLORS 6th Sense Snatch 70FRS Lipless Crankbait - MORE COLORS - April 19, 2018
    The 6th Sense Snatch 70FRS lipless crankbait rips through grass, deflects off rocks, or simply vibrates in open water for suspended or schooling fish. The weight distribution of the faint rattle/weighting system allows the 5/8 oz Snatch 70FRS to cast through the windiest conditions. Now stocking more colors.

  • 6th Sense Snatch 70FRS Lipless Crankbait

  • 6th Sense Lures Provoke 106X Jerkbait - NOW IN STOCK 6th Sense Lures Provoke 106X Jerkbait - NOW IN STOCK - April 19, 2018
    The Provoke series of jerkbaits was designed by 6th Sense Lures' top pros with many key ingredients in mind. The Provoke 106X will slow float/suspend depending on water temperature at depths of 4-6 feet. Their uniquely engineered tapered tail design creates the phenomenal darting and turning motion upon each rod twitch.

  • 6th Sense Lures Provoke 106X Jerkbait

  • 6th Sense Lures Movement 80X Crankbait - NOW IN STOCK 6th Sense Lures Movement 80X Crankbait - NOW IN STOCK - April 19, 2018
    The 6th Sense Movement 80X crankbaits dive up to 3 feet and are fitted with sharp VMC black nickel hooks. A premium paint scheme with realistic 3-D gill plates, 3-D eyes, and 3-D scales really bring this bait to life.

  • 6th Sense Lures Movement 80X Crankbait

  • 6th Sense Lures Crush Dogma Topwater - NOW IN STOCK 6th Sense Lures Crush Dogma Topwater - NOW IN STOCK - April 19, 2018
    The 6th Sense Crush Dogma was designed as a "walk-the-dog" topwater lure. Being able to glide and turn with the twitch of the rod, the Crush Dogma's action and knocking rattle system is exactly what the 6th Sense Pro Fishing Team had in mind. Unlike traditional round topwaters, the Dogma has a cupped mouth to spit water as it walks on top to cause more commotion.

  • 6th Sense Lures Crush Dogma Topwater

  • 6th Sense Lures Divine Hybrid Jig - NEW JIG 6th Sense Lures Divine Hybrid Jig - NEW JIG - April 19, 2018
    The Divine Hybrid Jig was designed to be a universal casting jig to always have tied on to the deck of the boat. The head shape is a cross between a structure jig, grass jig, and football jig, giving you the ability to use it in multiple locations throughout the day. The Divine Hyrbid Jig was created to be a multi-tasking jig for shallow structure, docks, rocks, brush, grass or dragged out deep like a football jig.

  • 6th Sense Lures Divine Hybrid Jig

  • 6th Sense Lures Divine Underspin - NEW HARD BAIT 6th Sense Lures Divine Underspin - NEW HARD BAIT - April 19, 2018
    The 6th Sense Divine Underspin was designed with the utmost attention to detail. Most importantly, it has an integrated screwlock keeper to hold your soft plastics in place more effectively than a standard barbed keeper. It’s also equipped with realistic 3D eyes, 3D gill plates, great paint jobs, and a perfect sized willow leaf blade.

  • 6th Sense Lures Divine Underspin

  • 6th Sense Lures Divine Shakey Head Jighead - NEW JIGHEAD 6th Sense Lures Divine Shakey Head Jighead - NEW JIGHEAD - April 19, 2018
    Offering extra clearance for larger soft plastics, the 6th Sense Divine Shakey Head features a super sharp wide gap hook that can accommodate big creature and craw baits as well as oversized worms. Its unique head shape also gives it the ability to move through various types of structure and cover with ease, and its screwlock keeper will hold your soft plastics securely in place for a perfectly inline presentation.

  • 6th Sense Lures Divine Shakey Head Jighead

  • 6th Sense Lures Crush Mini 25MD Crankbait -  NOW IN STOCK 6th Sense Lures Crush Mini 25MD Crankbait - NOW IN STOCK - April 19, 2018
    The 6th Sense Crush Mini 25MD crankbait takes finesse cranking to the next level by allowing you to downsize your crankbait on those tough, high pressured days. The Crush Mini 25MD is uniquely designed, causing it to hunt erratically through the targeted depths of 4-7 ft., creating more strikes. The Crush Mini series utilizes a faint rattle system for finicky fish.

  • 6th Sense Lures Crush Mini 25MD Crankbait

  • 6th Sense Lures Crush Magnum Spoon 150X - NOW IN STOCK 6th Sense Lures Crush Magnum Spoon 150X - NOW IN STOCK - April 19, 2018
    The 6th Sense Crush Magnum Spoon 150X was designed for catching the larger fish in the offshore schools. Measuring ~6" in length and weighing in at 2 oz, this spoon is wider causing a much more erratic fluttering action. Sometimes you need to pull up and catch the bigger fish quickly in the school and weed out the small ones; this is where this spoon shines.

  • 6th Sense Lures Crush Magnum Spoon 150X

  • 6th Sense Crush Flat 75X Square Bill Crankbait -  NEW COLORS 6th Sense Crush Flat 75X Square Bill Crankbait - NEW COLORS - April 19, 2018
    The 6th Sense Crush Flat-75X Square Bill Crankbaits feature a flat sided design to create a unique vibration and rolling action that other crankbaits just cannot match. The FLAT-75X's bulky body was also engineered to create a sizable lure that targets bigger fish in tougher fishing conditions. New colors Bluegill Fire, Bluegill Spawn, Chartreuse Pro Blue, Jungle Rose, Shad Craft, Shad Fantasy, and Shad Greens expand our selection.

  • 6th Sense Crush Flat-75X Square Bill Crankbaits

  • 6th Sense Lures Crush 50X Square Bill Crankbait -  NEW COLORS 6th Sense Lures Crush 50X Square Bill Crankbait - NEW COLORS - April 19, 2018
    The 6th Sense Crush 50X Square Bill Crankbaits are designed for crashing thick shallow cover and ripping out of grass, and they feature a premium paint scheme with realistic 3-D gill plates, 3-D eyes, and 3-D scales that really bring these baits to life. New colors 4K Crawfish, Bluegill Fire, Bluegill Spawn, Chartreuse Pro Blue, Ghost Hot Herring, Jungle Rose, Platinum Citrus, Shad Craft, Shad Fantasy, Shad Greens, Sobs Juice, Spring Bluegill, and Threadfin Flash are now in stock to add to our wide selection.

  • 6th Sense Lures Crush 50X Square Bill Crankbait

  • 6th Sense Lures Crush 300DD Deep Diving Crankbait - MORE COLORS 6th Sense Lures Crush 300DD Deep Diving Crankbait - MORE COLORS - April 19, 2018
    The 6th Sense Crush 300DD deep diving crankbait has taken deep water cranking to the next level. Designed to quickly and efficiently dive to depths of 14-19 feet with less drag, this bait maximizes the strike zone while adding a fish-attracting turbulence trail. Sharp VMC black nickel hooks and top of the line paint schemes with realistic 3-D gill plates, 3-D eyes, and 3-D scales.

  • 6th Sense Lures Crush 300DD Deep Diving Crankbait

  • 6th Sense Lures Crush 100X Square Bill Crankbait - NEW HARD BAIT 6th Sense Lures Crush 100X Square Bill Crankbait - NEW HARD BAIT - April 19, 2018
    The 6th Sense Crush 100X square bill crankbaits are designed for crashing thick shallow cover, ripping out of grass, cranking rocks, or just burning in open water. Diving up to 5 feet in water depth and fitted with sharp premium black nickel hooks, these crankbaits simply catch more fish. A premium paint scheme with realistic 3-D gill plates, 3-D eyes, and 3-D scales really brings this bait to life.

  • 6th Sense Lures Crush 100X Square Bill Crankbait

  • 6th Sense Crush 250MD Medium Diving Crankbait - MORE COLORS 6th Sense Crush 250MD Medium Diving Crankbait - MORE COLORS - April 19, 2018
    The 6th Sense Crush 250MD crankbait takes mid to deep-range cranking to the next level. Unlike other crankbaits, the Crush 250MD has a uniquely designed tail with a distinctive taper that erratically moves the lure through the targeted areas, creating more strikes. Designed to quickly and efficiently dive to depths of 7-11 feet with less drag. More colors are now available.

  • 6th Sense Crush 250MD Medium Diving Crankbait

  • 6th Sense Lures Divine Swim Jig - NOW IN STOCK 6th Sense Lures Divine Swim Jig - NOW IN STOCK - April 19, 2018
    The Divine Custom Swim Jig is engineered with detailed eye sockets, gill plates, and realistic 3D eyes. The semi-flat, keel weighted belly of the head was designed to create a secondary swimming action and also ensure the ability to skip under docks or willows. The wide tapered points of the outside of the head will help deflect cover and also help maintain posture, giving it the ability to lie flat on the bottom.

  • 6th Sense Lures Divine Swim Jig

  • 6th Sense Lures Core-X Swimbait Swinging Football Jighead - NOW IN STOCK 6th Sense Lures Core-X Swimbait Swinging Football Jighead - NOW IN STOCK - April 19, 2018
    6th Sense Core-X Swinging Football Heads are for cranking a swimbait on a weedless screwlock football head design. The head stays in contact on the bottom with a constant retrieve while deflecting rocks and cover to entice more bites.

  • 6th Sense Lures Core-X Swimbait Swinging Football Jighead

  • 6th Sense Lures Core-X Hollow Paddletail Swimbaits - MORE COLORS & SIZES 6th Sense Lures Core-X Hollow Paddletail Swimbaits - MORE COLORS & SIZES - April 18, 2018
    The 6th Sense Hollow Core-X Paddletail Swimbaits were originally hand designed from a simple clay mold. With custom, lifelike color schemes and 3-D eyes, these paddletail swimbaits have a true hollow core and unique wall thickness that replicate the shimmering action of bait fish. Now offering their full selection with more colors and 7" size now available!

  • 6th Sense Lures Core-X Hollow Paddletail Swimbaits

  • Lew's Team Lew's Pro Magnesium Speed Spool LFS Baitcast Reel - NOW IN STOCK Lew's Team Lew's Pro Magnesium Speed Spool LFS Baitcast Reel - NOW IN STOCK - April 18, 2018
    Weighing a mere 5.5-ounces, this gold-accented black beauty features a compact one-piece magnesium frame with carbon C45 sideplates, double anodized U-shape Duralumin drilled spool and 85 MM rugged carbon fiber handle with lightweight custom EVA foam cork knobs. The Pro Magnesium Speed Spool also features two Lew's exclusive and patented innovations: the Speed Dial line indicator and the built-in Speed Keeper hook keeper.

  • Lew's Team Lew's Pro Magnesium Speed Spool LFS Baitcast Reel

  • Lew's Super Duty Wide Speed Spool Baitcast Reel - NOW IN STOCK Lew's Super Duty Wide Speed Spool Baitcast Reel - NOW IN STOCK - April 18, 2018
    The SuperDuty Wide Speed Spool series brings significantly greater line capacity to a baitcast reel designed for heavy-duty fishing applications, such as flipping heavy jigs on big line, handling the large and cumbersome umbrella rigs, and fishing big crankbaits and giant swimbaits. The aluminum sideplate on the handle side assures no-flex support under a load. The SoftTouch finish makes for a comfortable palming surface.

  • Lew's Super Duty Wide Speed Spool Baitcast Reel

  • Lew's Super Duty G Speed Spool LFS Baitcast Reel - NEW REEL Lew's Super Duty G Speed Spool LFS Baitcast Reel - NEW REEL - April 18, 2018
    The Lew's workhorse Super Duty baitcast series with an earned reputation for handling heavy-duty fishing situations gets a total redesign for 2018, plus has added new models with a flipping switch. Driving the makeover is a more compact overall size, but still featuring a one-piece aluminum frame and handle sideplate. Super Duty models have a premium 11-bearing system and high-strength brass gearing.

  • Lew's Super Duty G Speed Spool LFS Baitcast Reel

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